Strategic Commercial Lead – Malaysia

Hong Kong Express Airways Limited,; Kuala Lumpur; On-site; MYR 111,600 - 167,400; Full time

Job summary

A leading low-cost airline in Malaysia is seeking a Manager, Commercial to lead its commercial initiatives. The role requires strategic planning and execution to achieve revenue targets, overseeing brand management, digital marketing, and sales strategies. Ideal candidates will have a Bachelor's in Business Management or Marketing, at least 5 years' experience in a commercial role, and strong communication skills in English.

Qualifications

• Minimum 5 years’ experience in commercial function, preferably in aviation or tourism industries.
• Proven track record in driving commercial initiatives and delivering sales revenue budget.

Responsibilities

• Lead the planning, development and execution of commercial initiatives.
• Develop and implement market-specific sales and marketing strategies.
• Strengthen brand equity in the local market.
• Oversee digital marketing campaigns across multiple channels.
• Coordinate with sales teams to implement effective sales campaigns.

Skills

Strong presentation skills

Stakeholder management

Analytical capabilities in performance metrics

Communication skills in English

Ability to thrive in fast-paced environment

Education

Bachelor’s degree in Business Management or Marketing

Job description

A leading low-cost airline in Malaysia is seeking a Manager, Commercial to lead its commercial initiatives. The role requires strategic planning and execution to achieve revenue targets, overseeing brand management, digital marketing, and sales strategies. Ideal candidates will have a Bachelor's in Business Management or Marketing, at least 5 years' experience in a commercial role, and strong communication skills in English.