Strategic Business Insights Analyst

Private Advertiser; Kulim; On-site; MYR 67,000 - 112,000; Full time

Job summary

Private Advertiser in Kulim, Malaysia seeks a Business Analyst to support technology implementations, identify business needs, analyze requirements, document processes, and communicate clearly with stakeholders and IT teams.

You will analyze sales data, forecast trends, gather campaign requirements, develop campaigns aligned with marketing strategies, and assist with pricing analysis, risk reviews, and month-end closing tasks.

Qualifications

• Bachelor's degree in Finance, Business, Economics, Marketing, or a related field.
• Minimum 2 years of experience in a similar field, or proven working experience as an analyst or in a related role.
• Familiarity with business intelligence software is an added advantage.

Responsibilities

• Collate, analyze, and report sales data from various sources to evaluate business performance, customer trends, and market developments.
• Conduct data analysis to forecast sales trends and provide useful business insights.
• Work with internal and external partners to gather campaign requirements, validate data, and analyze campaign opportunities.
• Develop campaigns that align with marketing strategies and ensure timely execution.
• Act as a liaison between business users and IT teams for campaign setup, implementation, and management.
• Use campaign management skills and IT tools to support business initiatives.
• Analyze product pricing, costing, and margin positions to support better pricing strategies.
• Propose pricing improvements based on business case scenarios and margin analysis.
• Support post-campaign margin analysis and performance review.
• Conduct business process risk assessments and support risk management analysis
• Share accurate and actionable information with sales and management teams on a regular basis
• Communicate key findings to management to support strategic business decisions.
• Assist with month-end and year-end closing activities.
• Support external audit requirements when needed.

Education

Bachelor's degree in Finance, Business, Economics, Marketing, or a related field

Tools

Microsoft Excel

Job description

Private Advertiser in Kulim, Malaysia seeks a Business Analyst to support technology implementations, identify business needs, analyze requirements, document processes, and communicate clearly with stakeholders and IT teams.

You will analyze sales data, forecast trends, gather campaign requirements, develop campaigns aligned with marketing strategies, and assist with pricing analysis, risk reviews, and month-end closing tasks.