Social Paid Media Manager (Junior–Mid), Mostly Remote

Incubeta Group; Kuala Lumpur; Remote; MYR 72,000 - 108,000; Full time

Job summary

Incubeta Group operates a KL delivery hub dedicated to APAC brands, building and optimising paid social campaigns for Meta, TikTok, and related platforms. You will work within a pod led by a Senior Pod Lead, delivering results for fast-moving retail clients from Kuala Lumpur.

You will develop expertise in Meta and TikTok with ongoing training and a clear progression path toward Senior roles, while collaborating with Performance Account Managers and Account Directors in Sydney.

Qualifications

• 1–2 years of hands-on Meta or TikTok ads experience for Junior; 2–4 years for Mid level.
• Strong numeracy and attention to detail.
• Clear written English and comfortable with Australian stakeholders.

Responsibilities

• Build Meta and TikTok campaigns from briefs to naming, tracking and structure standards.
• Manage daily budgets, audiences, creative rotation and placements.
• Set up automated rules and run health checks after launches.
• Pull performance data and explain movements for weekly/monthly reports.
• Keep catalogs, pixels and Conversions API healthy; flag issues to your Pod Lead.
• Collaborate with Pod Lead and cross-functional teammates in Sydney.

Skills

Meta Ads

TikTok Ads

Budget Management

Data Analysis

English Communication

Tools

Meta Events Manager

Conversions API

TikTok Events API

Smartly

GA4

Looker Studio

Job description

Incubeta Group operates a KL delivery hub dedicated to APAC brands, building and optimising paid social campaigns for Meta, TikTok, and related platforms. You will work within a pod led by a Senior Pod Lead, delivering results for fast-moving retail clients from Kuala Lumpur.

You will develop expertise in Meta and TikTok with ongoing training and a clear progression path toward Senior roles, while collaborating with Performance Account Managers and Account Directors in Sydney.