Job Description
At aCommerce, the Senior Key Account Manager is a role carved out to meet the changing consumer demand. This individual aims to serve as an extension of our clients’ businesses, ensuring proper management and execution of the e‑commerce strategy in social commerce on their behalf. This would include developing, managing and executing promotional and marketing campaigns and overall fulfillment execution, smooth day‑to‑day operations.
As a Senior Key Account Manager, you will be the key lead of our FMCG category, managing a team to develop their category, channel, and operation knowledge to deliver aCommerce and Client revenue. You will drive business growth, develop relationships with all internal and external parties, and initiate new business growth engines as key contributions to the team.
The ideal candidate will be a key business driver with an excellent understanding of online and offline business concepts, practices, and procedures. Entrepreneurship, leadership, problem‑solving, and initiative thinking are necessary. The role will require a combination of strong leadership, financial, business development, account management, and team management skills. This role will build team talent and develop them to become strong future leaders.
Performance Management
- Manage overall account profitability via P&L management
- Ensure all clients and channels are successfully on‑boarded on time
- Maximise GMV with day‑to‑day collaboration with clients and channels
- Customer budget management and P&L execution, including reimbursement to deliver agreed GMV, Take Rate, and Profit
- Ensure optimal product presentation and visibility on online channels
- Coordinate with internal cross‑function and external parties
- Establish and monitor progress against key performance indicators
- Advise and execute end‑to‑end social commerce strategy for international brand owners (e.g., global brands, FMCG brands). This includes content, sales monitoring, analysis of demand growth, supply management, promotion management, and business analytics
- Coordinate with internal departments (tech, warehouse, marketing) and external parties (ad agencies) to troubleshoot and resolve business issues
- Support the Brand Management team to ensure smooth day‑to‑day operations
- Build strong rapport with clients, managing relationships with internal and external stakeholders
Partner Service
- Responsible for client relationship and retain client satisfaction
- Serve as the “face of aCommerce” and primary point of contact for client executives and key stakeholders at each assigned account
- Advise clients on how to increase online sales through merchandising, promotion planning, and onsite marketing activities
- Manage fast‑growing e‑commerce sales of large brand owners through their own web‑store or other online channels and initiative channel
- Ensure that regular reviews are carried out with customers to meet their needs and deliver excellent customer service, and develop future improvements/services for the customers
- Identify and anticipate additional opportunities for enhancements, improvements, or new services with existing clients
- Inventory management including forecast, ordering and DOH controlling
- Present analysis and recommendations to key stakeholders both client‑side and internally
Business Development
- Develop strategic direction and plans for the company with regards to all commercial functions in assigned category
- Pitch new potential client brands and design effective e‑commerce solutions for them in the proposal phase
- Work closely with solution design and business development to manage new and current partner revenue model
- Agree to final SOW commercial conditions
Team Management
- Manage a team of 4+ Senior Account Managers
- Identify and coach team members to take on higher levels of responsibility and deliver consistently high value
Qualifications
Technical Qualifications
- Very strong commercial & client‑facing skills and can converse effectively in English
- Advanced MS Excel skills (e.g., Minimum Pivot Table, VLookup, etc.) and MS PowerPoint
Soft Skills And Other Details
- 5+ years working experience in an e‑commerce company, FMCG, beauty, tobacco, internet start‑up in retail, international brand or account management roles is an advantage
- Has experience in managing a team with 3‑4 subordinates
- Analytical, data‑driven mindset and detail‑oriented
- Successful record of communicating and engaging cross‑functional teams
- Ability to lead projects related to responsible account and category
- Ability to coach and train key specialists effectively to produce high amounts of results