Senior Executive – Analytics & MarTech

NEXT Ventures; Kuala Lumpur; On-site; MYR 60,000 - 90,000; Full time

Job summary

NEXT Ventures is seeking a Senior Executive for Analytics & MarTech in Kuala Lumpur, Malaysia. You will be responsible for managing tracking implementations, ensuring data accuracy, and optimizing analytics across diverse platforms. The ideal candidate has 1–3 years of experience with Google Tag Manager, GA4, and major advertising platforms. Strong analytical skills and an understanding of privacy compliance are essential. This role offers an exciting opportunity to impact data-driven decision-making and marketing strategies.

Qualifications

• 1–3 years of hands-on experience in analytics, tracking implementation, or marketing technology roles.
• Strong experience with GTM, GA4, and Meta Pixel / Conversions API.
• Familiarity with major ad platforms including Google Ads, Meta Ads, LinkedIn Ads, and TikTok Ads.
• Understanding of data layers, cookies, webhooks, server events, and attribution concepts.
• Proficiency in Google Sheets or Excel for validation, analysis, and reporting.

Responsibilities

• Set up, configure, and maintain tracking tags using Google Tag Manager.
• Implement and manage browser-side and server-side tracking solutions.
• Perform regular QA audits to validate tracking accuracy across platforms.
• Implement and verify tracking across multiple advertising platforms.
• Assist in implementing server-side GTM containers and tracking solutions.

Skills

Google Tag Manager

GA4

Meta Pixel

JavaScript

HTML

CSS

Google Ads

LinkedIn Ads

TikTok Ads

Excel

Google Sheets

Job description

Senior Executive – Analytics & MarTech

As part of FundedNext’s Marketing function, you will be responsible for ensuring the accuracy, reliability, and scalability of our tracking and analytics infrastructure. Your work will directly impact how we measure growth, optimize campaigns, and make data‑driven decisions across FundedNext CFDs, Futures, and FNmarkets.

How you’ll make an impact

Tracking implementation & management

• Set up, configure, and maintain tracking tags using Google Tag Manager (GTM) and related tag management systems.
• Implement and manage browser‑side and server‑side tracking solutions (e.g., GA4, Meta Pixel, Meta CAPI).
• Ensure accurate firing of events for conversions, remarketing, and behavioral tracking across platforms.
• Collaborate with developers to implement data layers, custom events, and structured tracking plans on websites and landing pages.

Data accuracy, QA & validation

• Perform regular QA audits to validate tracking accuracy across GA4, Google Ads, Meta Ads, and other platforms.
• Identify and resolve discrepancies between analytics platforms and ad managers.
• Build and maintain clear tracking documentation, event maps, and measurement frameworks.

Advertising & analytics integration

• Implement and verify tracking across Google Ads, Meta Ads, LinkedIn Ads, TikTok Ads, and other paid platforms.
• Configure conversion tracking, remarketing audiences, and attribution signals across channels.
• Support integrations between tracking systems and CRM, marketing automation tools, or data warehouses where required.

Server‑side & advanced analytics setup

• Assist in implementing server‑side GTM containers and backend tracking solutions.
• Work with APIs, webhooks, and event forwarding mechanisms to transmit event data securely.
• Manage event deduplication logic and ensure consistent data flow between browser and server events.

Compliance & privacy management

• Ensure tracking implementations comply with GDPR, CCPA, and Consent Mode v2 requirements.
• Collaborate with tech and legal teams to maintain user consent, privacy compliance, and secure data handling.

What you bring (qualifications)

• 1–3 years of hands‑on experience in analytics, tracking implementation, or marketing technology roles.
• Strong experience with GTM, GA4, and Meta Pixel / Conversions API.
• Familiarity with major ad platforms including Google Ads, Meta Ads, LinkedIn Ads, and TikTok Ads.
• Working knowledge of JavaScript, HTML, and CSS for tag customization and event setup.
• Understanding of data layers, cookies, webhooks, server events, and attribution concepts.
• Proficiency in Google Sheets or Excel for validation, analysis, and reporting.
• Strong analytical mindset, attention to detail, and documentation discipline.
• Clear communication skills and the ability to collaborate with marketing, design, and tech teams.

Your X‑factor

• Thinks in systems, not just tools—designs tracking that scales cleanly over time.
• Obsessive about data accuracy and validation, not just implementation.
• Communicates technical concepts clearly to non‑technical stakeholders.
• Takes ownership of tracking integrity end‑to‑end, from setup to reporting impact.