Executive / Senior Executive – Media & Strategy

NEXT Ventures; Kuala Lumpur; On-site; MYR 60,000 - 100,000; Full time

Job summary

NEXT Ventures in Kuala Lumpur seeks an Executive/Senior Executive in Media & Strategy to lead performance marketing for FundedNext. You will optimize campaigns on platforms like Google and Meta, ensuring measurable growth.

The ideal candidate has a Bachelor's degree and at least 2 years of experience in performance marketing. Join a transformative team reshaping fintech and enjoy a vibrant workplace culture.

Qualifications

• Minimum 2 years of hands‑on experience running and optimizing paid media campaigns.
• Proven expertise in two or more major platforms: Google Ads, Meta Ads, DV360, or Microsoft Ads.
• Global campaign management experience preferred.

Responsibilities

• Drive performance marketing excellence across global digital platforms.
• Plan, execute, and optimize multi‑platform ad campaigns.
• Continuously analyze campaign data to identify trends and growth opportunities.

Skills

Performance marketing metrics

Analytical thinking

Problem-solving skills

Coordination skills

Detail-oriented

Education

Bachelor's degree in Marketing, Business, or related field

Tools

Google Ads

Meta Ads

DV360

Microsoft Ads

Google Analytics

Data Studio

Job description

Who We Are

Next Ventures is where ambition takes shape and momentum becomes movement. As a global platform revolutionising access to performance‑based capital, we empower the world’s most driven individuals to rise. Through our flagship brand, FundedNext, we empower dreamers to become doers, and potential to turn into performance. With 500+ driven minds across five countries, we power a global rhythm—220,000+ daily users from 170+ nations, each chasing greatness in their own way.

Your Role in Our Mission

As a Executive / Senior Executive – Media & Strategy under FundedNext’s Marketing Department, you will drive performance marketing excellence across global digital platforms. You will be responsible for planning, executing, and optimizing paid campaigns across Google, Meta, Microsoft, Twitter, and DV360—ensuring every dollar spent contributes directly to measurable growth.

Your analytical thinking, creative experimentation, and performance discipline will shape FundedNext’s advertising presence across multiple regions. You’ll work closely with creative, strategy, and product teams to align paid media efforts with our brand’s mission, ensuring each campaign delivers impact, efficiency, and precision.

Campaign Planning & Execution

• Plan, execute, and optimize multi‑platform ad campaigns across Google Ads, Meta Ads Manager, Microsoft Ads, Twitter Ads, and DV360.
• Maintain optimal campaign structures, targeting parameters, and bidding strategies to meet performance and conversion goals.
• Implement A/B testing across creatives, audiences, and placements to identify high‑performing combinations.
• Monitor daily campaign performance and adjust in real time to achieve efficient ROAS and CAC targets.

Performance Optimization & Analytics

• Continuously analyze campaign data to identify trends, gaps, and growth opportunities.
• Prepare detailed campaign performance reports with actionable insights for stakeholders.
• Collaborate with strategy and creative teams to translate analytical insights into campaign refinements.
• Track performance across funnels using Google Analytics, Data Studio, and other analytical tools.

Media Strategy & Innovation

• Research and identify new media channels, ad formats, and audience expansion opportunities to scale reach.
• Monitor competitor campaigns, identify platform trends, and recommend innovative ad approaches.
• Maintain compliance with ad policies and regional requirements across all active platforms.
• Stay updated on evolving ad technologies, tools, and algorithms to ensure continued campaign advantage.

Cross‑Functional Collaboration

• Partner with Creative, Product, and Strategy teams to ensure alignment between ad content, messaging, and product goals.
• Share best practices, test results, and learnings to support continuous improvement across the broader marketing team.

What You Bring

• Bachelor’s degree in Marketing, Business, or a related field.
• Minimum 2 years of hands‑on experience running and optimizing paid media campaigns across multiple platforms.
• Proven expertise in at least two major platforms: Google Ads, Meta Ads, DV360, or Microsoft Ads.
• Strong understanding of performance marketing metrics and tracking principles.
• Proficiency in Google Analytics, Data Studio, or similar analytics tools for reporting and insights.
• Excellent analytical, problem‑solving, and coordination skills.
• Global campaign management experience preferred.
• Detail‑oriented, proactive, and adaptable in fast‑paced digital environments.

Your X‑Factor

• Balances creativity with analytical precision in every campaign.
• Thrives in fast‑moving environments where experimentation drives results.
• Takes full ownership of performance outcomes, budgets, and learnings.
• Transforms data into strategy and strategy into measurable growth.

Your Journey after Applying

• Take home assessment
• Screening session with the Talent Acquisition team.
• 45‑minute Online Session (with talent acquisition team & department front line manager).
• 60‑minute In Office Session (with talent acquisition lead & head of department).

Why Join NEXT

At NEXT Ventures, we believe the right talent fuels breakthrough innovation. If you're driven to connect great minds with big ideas and want to shape the future of fintech, we’d love to meet you. Join our team of bold thinkers where technology meets transformation. Apply now and be part of our journey — the future is calling, and it starts with you.