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BiO-LiFE Marketing Sdn Bhd is seeking a Senior Brand Executive on a 4-month contract to guardians brand integrity, drive marketing and communication initiatives, and enhance consumer perception and trust. You will lead annual brand planning and coordinate cross-functional teams to ensure timely launches and strong brand performance.
The role requires a degree in marketing or science and 1–2 years of healthcare marketing experience, with the ability to manage budgets and execute 360 campaigns.
Mega Bio-life is looking for a Senior Brand Executive (4-Month Contract) who will serve as the guardian of the brand, responsible for driving the development and execution of marketing and communication initiatives that build a strong and consistent brand image, while enhancing consumer perception, engagement, and brand trust.
Work with Marketing Manager and lead by Head of Marketing to develop marketing annual brand plan geared towards end users for each key products within portfolio, in line with strategy, budget and sales targets of company.
Driving the launch of New Product Development, NPD initiatives by working with cross-functional team including sales, trade marketing, design, regulatory affairs, supply chain etc.) and tracks the development of all product initiatives and ensure timely launch of NPD within objectives and timeline.
Assist in innovation of new products (NPD) and provide analysis of market / consumer trends.
Manage brand portfolio and develop integrated 360 marketing strategies and campaign and driving growth of existing brands. This includes carrying out post campaign evaluation to drive learning & development.
Provide in-depth analysis and findings with plan of actions in monthly basis using market share, sell out (when available) and sell in data.
Manage, plan and execute brand launch campaign and event activities.
Develop and lead promotional activities including promotional pack with proper system & process related to trade marketing.
Responsible in managing brand budget. Monitor and control A&P expenditure within budget allocations.
Lead on-going analysis and review of consumer, category, market trends, promotional programs and competitive information as part of a situation assessment on brand performance and identify growth opportunity.
Work with Visual, Brand and Communication (VBC) team to produce materials of visual impact and within brand and advertisement guidelines.
Actively involved in monthly inventory sales forecast and monitoring. Lead person to update commercial team of any changes in stocks movement e.g. Out of stocks, delay etc.
To work closely with trade marketing and sales team on all strategies, activities and implementation.
Develop consumer/brand story for key sales tools in collaboration with trade marketing to help field execution.
Candidate must possessa degree in related field preferably marketing or science background
Computer literate with hands-on experience in MS Word, Excel, and PowerPoint.
Minimum 1-2 years’ marketing experience in healthcare or health supplement industry, pharmaceutical or related fields
Able to work independently with minimal supervision and respond to urgent requests.
Good people management skills, self-motivation, and positive working attitude.
Able to meet tight deadlines & and have excellent time management skills.
The ideal candidate is responsible, accountable, and strategic, with strong communication and interpersonal skills. You are highly organised, able to manage multiple projects and timelines effectively, and translate ideas into actionable strategies. You combine analytical thinking with creativity, strong presentation skills, and the ability to manage people. Proficient in Microsoft Office, particularly PowerPoint and Excel, you are action-oriented, focused, and a true team player who takes ownership and drives results.
Your application will include the following questions:
Who we are
BiO-LiFE Marketing is a healthcare company engaged in wellness with 28 years of existence in Malaysia. It has an able team of Nutritionists, Biochemists, Food technologists and Microbiologists that help bring relevant products to consumers.
BiO-LiFE Marketing became a part of Mega Lifesciences since its acquisition in Nov 2016. Mega Lifesciences is a leading pharmaceutical and nutraceutical company headquartered in Bangkok and publicly listed since 2014. Mega is actively involved in helping millions of people have access to safe, effective, world class quality nutritional & herbal supplements, OTC and ethical products.
Established in 1982, Mega Lifesciences is engaged in manufacturing, marketing, selling and distributing Medicines through its own offices and also through and extensive distributor network. Its world class manufacturing standards is backed by approvals from Thailand FDA, Australia TGA & German GMP.
Our Vision
Create Owners of good health and Improve lives of people around us.
Educate and empower the consumer with vital knowledge about health and well-being.
Build a thinking organization that will change before it is forced to and live and grow beyond each one of us.
Provide Quality Products and Services to our Customers through Constant Improvement and Innovation.
Create value by Marketing and Selling Medicines in Developing Countries.
We believe that "Prevention is The Best Medicine" and based on this belief that we have formulated and developed a range of nutritional supplements and herbal remedies for the well-being of customers.
Our Mission
We are committed to providing a comprehensive range of quality and safe health products based on scientific evidence that surpass the standards set by the health authorities. We, as a customer-oriented company, continuously seek to empower people with reliable and accurate information to help them take charge of their health.
"My belief is that our journey to good health starts with ourselves. Health is the greatest wealth anyone can have, and I am proud in helping people stay healthy as long as they live." - Vivek Dhawan, CEO & Chief Coach, Mega Lifesciences.
Who we are
BiO-LiFE Marketing is a healthcare company engaged in wellness with 28 years of existence in Malaysia. It has an able team of Nutritionists, Biochemists, Food technologists and Microbiologists that help bring relevant products to consumers.
BiO-LiFE Marketing became a part of Mega Lifesciences since its acquisition in Nov 2016. Mega Lifesciences is a leading pharmaceutical and nutraceutical company headquartered in Bangkok and publicly listed since 2014. Mega is actively involved in helping millions of people have access to safe, effective, world class quality nutritional & herbal supplements, OTC and ethical products.
Established in 1982, Mega Lifesciences is engaged in manufacturing, marketing, selling and distributing Medicines through its own offices and also through and extensive distributor network. Its world class manufacturing standards is backed by approvals from Thailand FDA, Australia TGA & German GMP.
Our Vision
Create Owners of good health and Improve lives of people around us.
Educate and empower the consumer with vital knowledge about health and well-being.
Build a thinking organization that will change before it is forced to and live and grow beyond each one of us.
Provide Quality Products and Services to our Customers through Constant Improvement and Innovation.
Create value by Marketing and Selling Medicines in Developing Countries.
We believe that "Prevention is The Best Medicine" and based on this belief that we have formulated and developed a range of nutritional supplements and herbal remedies for the well-being of customers.
Our Mission
We are committed to providing a comprehensive range of quality and safe health products based on scientific evidence that surpass the standards set by the health authorities. We, as a customer-oriented company, continuously seek to empower people with reliable and accurate information to help them take charge of their health.
"My belief is that our journey to good health starts with ourselves. Health is the greatest wealth anyone can have, and I am proud in helping people stay healthy as long as they live." - Vivek Dhawan, CEO & Chief Coach, Mega Lifesciences.