Search Engine Optimization (Team Lead / Senior)

Rankpage; Kuala Lumpur; On-site; MYR 90,000 - 150,000; Full time

Job summary

Rankpage in Kuala Lumpur seeks a discipline specialist with 3–5 years of SEO agency experience to own tier-1 client accounts. You will solve technical and semantic indexing challenges, structure answer-ready content, and mentor Senior SEO Specialists in daily campaign delivery.

You will lead end-to-end campaigns with direct-answer modules, FAQ schema, and optimize for AI Overviews, featured snippets, and consented content strategies.

Qualifications

• 3–5 years of dedicated SEO experience in an agency environment with GEO and AEO techniques.
• Experience in entity building, structured data implementation, and semantic content structuring.

Responsibilities

• Plan and execute end-to-end campaigns with content for AI Overviews, snippets, and FAQ schema.
• Perform deep-dive technical audits (indexing, JS rendering, crawl budget, robots.txt for AI crawlers).
• Lead link building, digital outreach, and brand mention strategies to boost domain authority.
• Monitor performance in GA4, Search Console, and AI tracking tools; diagnose algorithm updates.
• Review deliverables by Senior SEO Specialists to ensure technical precision and GEO/AEO compliance.

Skills

SEO strategy

GEO techniques

AEO techniques

Technical audits

Content structuring

Mentorship

Client communication

Education

Bachelor's degree in Marketing/IT/Comms

Tools

Ahrefs

SEMrush

Screaming Frog

GA4

Google Search Console

GTM

AI tracking software

Job description

Rankpage is a leading search marketing agency in Malaysia focused on helping clients secure dominant online visibility across traditional search engines (Google, Bing) and next-generation AI answer engines (ChatGPT, Google AI Overviews, Perplexity). We specialize in data-driven optimization, semantic search, and technical strategies that fuel measurable business growth. Operating in a fast-paced agency environment, Rankpage emphasizes performance, transparency, and long-term partnerships.

Role Description

Full-time, on-site role based in Kuala Lumpur. This role bridges strategic planning and hands-on technical execution. As a discipline specialist skilled across SEO, GEO, and AEO, you will take ownership of tier-1 client accounts, solve technical and semantic indexing challenges, structure answer-ready content, and guide Senior SEO Specialists in daily campaign delivery.

Key Responsibilities

• Campaign Execution & GEO/AEO Integration: Plan and execute end-to-end campaigns, structuring content with direct-answer modules, bulleted summaries, and FAQ schema to maximize inclusion in AI Overviews and featured snippets.
• Technical & Semantic Optimization: Conduct deep-dive technical audits (indexing, JS rendering, crawl budget, Schema syntax, robots.txt permissions for AI crawlers) and resolve complex site issues.
• Entity & Off-Page Authority: Lead link building, digital outreach, and brand mention strategies that build domain authority and LLM citation trust across high-value third-party platforms.
• Search Performance Analysis: Monitor performance metrics across Google Search Console, GA4, and AI tracking tools, diagnosing algorithm updates and optimizing for conversational queries.
• Quality Assurance & Mentorship: Review campaign deliverables created by Senior SEO Specialists to ensure high standards of technical precision, keyword alignment, and GEO/AEO compliance.

Qualifications

• 3–5 years of dedicated SEO experience in an agency environment, with practical experience implementing GEO and AEO techniques.
• Solid hands-on experience in entity building, structured data implementation, and semantic content structuring.
• Track record of winning featured snippets, direct answer placements, and competitive keyword rankings.
• Proficient in Ahrefs, SEMrush, Screaming Frog, GA4, Google Search Console, GTM, and emerging AI tracking software.
• Strong analytical, technical troubleshooting, and client-facing communication skills.
• Bachelor’s degree in Marketing, Information Technology, Communications, or related discipline.