SEA Regional Account Growth Manager

springernature; Kuala Lumpur; Hybrid; MYR 120,000 - 180,000; Full time

Job summary

Springer Nature in Kuala Lumpur, Malaysia, is seeking an Account Development Manager to drive post-sales engagement, manage regional accounts across SEA, and trigger upsell opportunities. The role sits under Marketing and collaborates with regional sales teams to optimize customer satisfaction.

You will conduct in-person visits and virtual meetings, build strategic relationships with academic institutions, and design onboarding and training programs to increase product usage.

Qualifications

• Minimum 5 years in sales/marketing or related role within electronic publishing, software, or internet industry.
• Experience with libraries, academic institutions, or scientific publishing is preferred.

Responsibilities

• Develop and execute the annual Account Development Plan for the region in close partnership with licensing managers and regional sales teams.
• Manage post-sales engagement for assigned institutional accounts through regular visits, virtual meetings, account reviews and follow-up on customer needs.
• Monitor and analyze usage, denials, publication activity, market penetration and customer satisfaction to identify risks and growth opportunities.
• Build and maintain trusted relationships with key customer stakeholders to strengthen loyalty, retention and long-term account value.
• Design and deliver customer training, onboarding, workshops and engagement activities that increase product usage, publication activity and satisfaction.
• Identify and prepare cross-selling and upselling opportunities using customer insights, web analytics, market research and account data.
• Support customer events, branding initiatives, thought-leadership activities, trade shows and conferences across the territory as required.
• Lead or support strategic customer meetings, business reviews, product demonstrations, presentations and negotiations with senior decision-makers.
• Partner with sales teams on account reviews, after-sales activities, business negotiations and future engagement plans to support retention and growth targets.
• Translate customer insights, market trends, competitive developments and changes in the research information landscape into actionable account and market-development recommendations.
• Collaborate with regional sales, customer engagement, marketing, editorial, publishing and solution-specialist teams to deliver a coordinated approach to priority accounts.
• Contribute to local sales and marketing strategies, campaigns, customer events and market-development initiatives that support adoption of Springer Nature products and services.

Skills

Sales

Marketing

Account growth

Customer engagement

Relationship building

Project management

Data analysis

Languages

Job description

Springer Nature in Kuala Lumpur, Malaysia, is seeking an Account Development Manager to drive post-sales engagement, manage regional accounts across SEA, and trigger upsell opportunities. The role sits under Marketing and collaborates with regional sales teams to optimize customer satisfaction.

You will conduct in-person visits and virtual meetings, build strategic relationships with academic institutions, and design onboarding and training programs to increase product usage.