Sales Representative/Exec

Syarikat Thong Guan Trading; Alor Merah; On-site; MYR 60,000 - 100,000; Full time

Job summary

Syarikat Thong Guan Trading is seeking a driven B2B sales professional to develop and manage sales activities for our food manufacturing products. You will identify new opportunities, build relationships with customers, prepare quotations, and negotiate terms to meet targets.

Responsibilities include market research, lead generation through various channels, presenting capabilities, and implementing strategies to achieve monthly, quarterly, and annual sales goals.

Qualifications

• Diploma or Bachelor's Degree in Business Administration, Marketing, Sales, Food Technology, Food Science, or a related field
• Minimum 2–3 years of experience in B2B sales, preferably within the food manufacturing, FMCG, food ingredients, packaging, or related industry
• Experience dealing with business customers, distributors, wholesalers, retailers, food manufacturers, or corporate clients
• Strong communication, presentation, negotiation, and interpersonal skills
• Good understanding of B2B sales processes and customer relationship management
• Result-oriented with a strong drive to achieve sales targets
• Able to work independently as well as collaborate effectively with internal teams
• Willing to travel for customer visits, business meetings, exhibitions, and other sales activities
• Possess a valid driving licence and own transportation
• Good command of English and Bahasa Malaysia

Responsibilities

• Identify and develop new B2B customers and business opportunities within the food industry
• Conduct market research to identify potential customers, market trends, and business opportunities
• Generate sales leads through cold calling, networking, referrals, exhibitions, trade events, and other business channels
• Present company products and capabilities to potential customers
• Develop and implement sales strategies to achieve monthly, quarterly, and annual sales targets
• Build and maintain strong relationships with existing B2B customers
• Understand customers' requirements, product specifications, pricing expectations, and purchasing needs
• Follow up regularly with customers regarding quotations, orders, deliveries, and new product requirements
• Handle customer enquiries, complaints, and feedback professionally and coordinate with relevant departments for resolution
• Identify opportunities to increase sales through upselling, cross-selling, and repeat orders

Skills

B2B sales

Negotiation

Customer relationship management

Communication

Presentation

Interpersonal skills

Travel willingness

Driving license

English

Bahasa Malaysia

Education

Bachelor's/Diploma in Business Administration or related field

Job description

Responsible for developing and managing B2B sales activities for the company's food manufacturing products. The role involves identifying new business opportunities, acquiring new customers, managing existing accounts, preparing quotations, negotiating commercial terms, and achieving assigned sales targets.

Key responsibilities

• Identify and develop new B2B customers and business opportunities within the food industry
• Conduct market research to identify potential customers, market trends, and business opportunities
• Generate sales leads through cold calling, networking, referrals, exhibitions, trade events, and other business channels
• Present company products and capabilities to potential customers
• Develop and implement sales strategies to achieve monthly, quarterly, and annual sales targets
• Build and maintain strong relationships with existing B2B customers
• Understand customers' requirements, product specifications, pricing expectations, and purchasing needs
• Follow up regularly with customers regarding quotations, orders, deliveries, and new product requirements
• Handle customer enquiries, complaints, and feedback professionally and coordinate with relevant departments for resolution
• Identify opportunities to increase sales through upselling, cross-selling, and repeat orders

About you

• Diploma or Bachelor's Degree in Business Administration, Marketing, Sales, Food Technology, Food Science, or a related field
• Minimum 2–3 years of experience in B2B sales, preferably within the food manufacturing, FMCG, food ingredients, packaging, or related industry
• Experience dealing with business customers, distributors, wholesalers, retailers, food manufacturers, or corporate clients
• Strong communication, presentation, negotiation, and interpersonal skills
• Good understanding of B2B sales processes and customer relationship management
• Result-oriented with a strong drive to achieve sales targets
• Able to work independently as well as collaborate effectively with internal teams
• Willing to travel for customer visits, business meetings, exhibitions, and other sales activities
• Possess a valid driving licence and own transportation
• Good command of English and Bahasa Malaysia