Sales Operations Insights & Support, Deputy Manager

Watsons; Kuala Lumpur; On-site; MYR 120,000 - 180,000; Full time

Job summary

Watsons Malaysia is seeking a Sales Ops Insight Deputy Manager to lead analytics and turn data into actionable dashboards and recommendations. You will partner with Sales and Operations to optimize store performance, stock planning, incentives, and local marketing, while coaching a team of analysts.

You will design Power BI dashboards, standardise KPI definitions, and drive data-driven decisions across regions, stores, and channels, ensuring accuracy and timely insights for management.

Qualifications

• Bachelor's degree in data analytics or related field.
• 4–6 years' experience in sales analytics or BI in retail/FMCG.
• Strong Power BI skills, data modelling, and dashboard design.
• Advanced Excel and PowerPoint skills.
• Knowledge of sales KPIs, stock management, and incentives.
• Strong leadership, communication, and stakeholder management.
• Capable of working in fast-paced retail environments.
• Experience with SQL, DAX, M, PowerPivot.
• Willingness to travel extensively.

Responsibilities

• Analyze sales performance across stores, channels, and regions.
• Deliver insights to support sales strategies and targets.
• Prepare weekly, monthly, and management reports.
• Develop Power BI dashboards for sales and operational KPIs.
• Support stock planning and store openings/closures.
• Analyze store incentive performance and programs.
• Collaborate with Sales, Operations, Finance, and IT.
• Lead and coach analytics team.

Skills

Leadership

Stakeholder management

Communication

Data analytics

Team mentoring

Attention to detail

Commercial mindset

Problem solving

Education

Bachelor's degree in Data Analytics

Tools

Power BI

SQL

DAX

M

PowerPivot

Job description

Objective

The Sales Ops Insight, Deputy Manager plays a key role in driving commercial performance by turning sales and operational data into clear insights, actionable dashboards, and practical recommendations. This role partners closely with Sales and Operations teams to support store performance, stock planning, staff incentives, and local marketing activities, while leading and coaching a team of analysts towards a common business direction.

Key Responsibilities

Sales Performance & Analytics

• Analyse sales performance across stores, channels, and regions to identify trends, opportunities, and risks.
• Deliver commercial insights and actions related to it to support sales strategies, targets, and decision‑making.
• Prepare and present weekly, monthly, and management reports with clear business narratives.
• Prepare reports or presentation decks for key divisional & department meetings

Power BI Dashboard Development

• Design, develop, and maintain Power BI dashboards for sales, KPIs, and operational performance.
• Translate business requirements into user‑friendly, visually effective dashboards for management and operations teams.
• Standardise KPI definitions, data logic, and reporting structures to ensure consistency and accuracy.
• Continuously improve and automate dashboards to enhance efficiency and data accessibility.

Stock & Store Operations Support

• Support stock planning and analysis for existing stores, new store openings, refits, and store closures.
• Monitor stock health and performance to support optimal inventory levels and sell‑through.
• Provide insights on store performance against sales and stock targets.

Store Incentives

• Analyse and manage store staff incentive performance, ensuring alignment with sales objectives.
• Partner with Sales and Operations teams to assess the effectiveness of incentive schemes and store‑level initiatives.

Local Store Marketing Support

• Support local store marketing activities by tracking performance and conducting post‑campaign analysis.

Leadership & Team Development

• Lead, coach, and mentor team members to deliver high‑quality analytics and reporting.
• Ensure team outputs are accurate, consistent, and commercially relevant.
• Foster a strong data‑driven and performance‑focused culture within the team.

Cross‑Functional Collaboration

• Work closely with Sales, Operations, Finance, and IT teams to support business initiatives.
• Drive continuous improvement in reporting processes and analytical practices.

Requirements:

• Bachelor's Degree in Data Analytics, Statistics, Mathematics, Business, or related fields.
• 4-6 years of experience in sales analytics / business intelligence, preferably within retail or FMCG.
• Strong hands on experience in Power BI, with solid knowledge of data modelling and dashboard design.
• Advanced proficiency in Microsoft Excel and PowerPoint.
• Good understanding of sales KPIs, stock management, store operations, and incentive structures.
• Strong leadership, communication, and stakeholder management skills.
• Commercially minded, detail oriented, and comfortable working in a fast paced retail environment.
• Strong understanding and problem‑solving skills.
• Excellent communication and teamwork abilities.
• Experience with SQL, PowerBI, DAX, M, PowerPivot preferred
• Able to work under minimum supervision and extensive travelling is required.