Sales Manager

AIR LIQUIDE BUSINESS SERVICES SDN BHD; Seberang Perai; On-site; MYR 180,000 - 260,000; Full time

Job summary

Air Liquide Business Services Sdn Bhd in Penang, Malaysia is seeking a Sales Manager to drive business development for Packaged Gases across Penang and Perak. You will lead a regional commercial team to execute strategic sales models and achieve group objectives.

The role requires 5+ years in B2B sales, 2+ years in a leadership role, and strong financial acumen. You will collaborate across a multinational group to deliver tailored solutions and improve profitability.

Qualifications

• Bachelor’s degree in Engineering, Business Administration, or a related technical discipline.
• Minimum of 5 years of proven B2B sales experience, ideally within industrial gases, chemicals, or manufacturing.
• At least 2 years of successful experience in a management, supervisory, or team leadership role.
• Strong business acumen with a solid understanding of market dynamics, customer profitability analysis, and financial metrics.
• Demonstrated ability to utilize innovative negotiation techniques and present tailored technical or commercial solutions.
• Great interpersonal skills with the ability to lead regional teams and collaborate across a multinational group.

Responsibilities

• Implement targeted sales plans across assigned territories by identifying key market segments with Marketing.
• Evaluate customer sales data to qualify high-potential prospects and establish targeted commercial strategies.
• Plan, coordinate, and execute structured customer visits based on sales targets using historic data.
• Provide timely feedback to senior management with concise visit reports and progress summaries.
• Initiate regular prospecting activities targeting competitor clients and collaborate with distributor sales forces when necessary.
• Develop an active information network to monitor competitor threats and regional trends.
• Assess customer profitability per product line to inform pricing or high-value solutions.
• Define and execute customized customer loyalty strategies via site visits, digital outreach, and distributor networks.
• Accelerate cash collection by contacting accounts and resolving payment escalations with Credit Control.
• Manage, mentor, and align the commercial teams in Penang and Perak for high performance.

Skills

B2B sales

Leadership

Strategic planning

Negotiation

Education

Bachelor’s degree in Engineering, Business Administration, or related discipline

Job description

Air Liquide began operations in Malaysia in 1927 and is one of the pioneers of the gas industry in Malaysia. Operating in 11 locations in Malaysia, comprising both sales offices and production facilities, Air Liquide supports our customers through providing innovative solutions at every step of their production, including industrial and specialty gases, energy solutions, application technologies and services. With a strong workforce of 400 employees and business growth through our recent acquisition with nationwide presence, this will provide an exciting experience and journey with the opportunity that is unique yet challenging to gauge the integration and synergy processes that will change the entire competition landscape in Malaysia.

Based in Penang, Malaysia, the Sales Manager drives business development for the Packaged Gases product lines and services across Penang and Perak. Leading a regional commercial team, you will collaborate across lines of business within the Air Liquide Group to execute strategic sales models and maximize group objectives.

How will you CONTRIBUTE and GROW?

• Implement targeted sales plans across assigned territories by identifying key market segments and preparing strategic prospecting lists in coordination with Marketing.
• Evaluate customer sales data to qualify high-potential prospects and establish targeted, actionable commercial strategies.
• Plan, coordinate, and execute structured customer visits based on sales targets, utilizing historic data to define clear meeting objectives.
• Provide timely, actionable feedback to senior management by drafting concise visit reports and progress summaries.
• Initiate regular prospecting activities targeting competitor clients and potential accounts, collaborating with distributor sales forces when necessary.
• Develop an active information network to monitor competitor threats, identify new industrial site developments, and track regional economic trends.
• Assess customer profitability per product line to strategically implement price increases or introduce high-added-value solutions.
• Define and execute customized customer loyalty strategies using efficient communication channels, including site visits, digital outreach, and distributor networks.
• Accelerate cash collection by directly contacting accounts and resolving payment escalations in coordination with the Credit Control team.
• Manage, mentor, and align the commercial teams in Penang and Perak to ensure high performance and compliance with company business models.

Are you a MATCH?

• Bachelor’s degree in Engineering, Business Administration, or a related technical discipline.
• Minimum of 5 years of proven B2B sales experience, ideally within the industrial gases, chemicals, or manufacturing sectors.
• At least 2 years of successful experience in a management, supervisory, or team leadership role.
• Strong business acumen with a solid understanding of market dynamics, customer profitability analysis, and financial metrics.
• Demonstrated ability to utilize innovative negotiation techniques and present tailored technical or commercial solutions to complex accounts.
• Great interpersonal skills with the ability to lead regional teams and collaborate effectively across a matrixed, multinational group.

About Air Liquide

A world leader in gases, technologies and services for Industry and Health, Air Liquide is present in 78 countries with approximately 64,500 employees and serves more than 3.8 million customers and patients. Oxygen, nitrogen and hydrogen are essential small molecules for life, matter and energy. They embody Air Liquide’s scientific territory and have been at the core of the company’s activities since its creation in 1902.

Our Differences make our Performance

At Air Liquide, we are committed to build a diverse and inclusive workplace that embraces the diversity of our employees, our customers, patients, community stakeholders and cultures across the world.

We welcome and consider applications from all qualified applicants, regardless of their background. We strongly believe a diverse organization opens up opportunities for people to express their talent, both individually and collectively and it helps foster our ability to innovate by living our fundamentals, acting for our success and creating an engaging environment in a changing world.