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INTAN WAWASAN MARKETING SDN BHD is seeking a proactive Sales Executive to grow our wholesale fresh produce business across Klang Valley. You will target new restaurant clients (F&B, caterers) and manage existing accounts to secure reliable supply chains and long-term partnerships.
Responsibilities include prospecting, negotiating pricing, and coordinating with logistics to guarantee timely deliveries while maintaining quality standards.
We are looking for a proactive and results-driven Sales Executive to expand our wholesale fresh produce and raw vegetables supply business across the Klang Valley. You will focus on acquiring new restaurant clients (F&B, commercial kitchens, caterers) and managing existing accounts to ensure reliable supply chains and long-term partnerships.
Identify, prospect, and secure new restaurant accounts (Chinese, Malay, Indian, Western, cafe chains, and commercial kitchens) within the Klang Valley
Build and maintain strong, long-term relationships with restaurant owners, purchasing managers, and head chefs to ensure repeat orders
Understand client needs, recommend appropriate vegetable grades/specifications, and negotiate commercial pricing, payment terms, and delivery schedules
Meet or exceed monthly revenue, new client acquisition, and order volume targets
Liaise closely with warehouse operations and logistics teams to guarantee timely delivery and high produce quality standards
Monitor local F&B market trends, pricing fluctuations, and competitor activities in the Klang Valley
SPM / Diploma / Degree in Business, Marketing, Supply Chain, Agricultural Business, or a related field
1–3 years of sales experience, preferably in F&B wholesaling, FMCG, fresh produce, cold chain, or raw food ingredients distribution
Basic understanding of raw vegetables, storage requirements, and fresh produce grading
Proven cold-calling, field prospecting, negotiation, and closing skills
Fluent in Bahasa Malaysia and English; proficiency in Mandarin or Cantonese is highly advantageous when dealing with local Klang Valley restaurant operators
Valid driving license (Class D) and personal vehicle to travel across Klang Valley daily for client meetings and cold visits
Self-motivated, comfortable working outdoors/in wet markets/restaurant kitchens, resilient, and adept at problem-solving under fast-paced conditions