Regional Social Media Specialist

EPSON MALAYSIA SDN BHD; Subang Jaya; Vor Ort; MYR 67.000 - 134.000; Vollzeit

Zusammenfassung

Epson Malaysia Sdn Bhd is seeking a Regional Social Media Specialist to drive campaigns across Southeast Asia. You will work with agencies and internal teams to manage content, influencer marketing and social commerce initiatives across B2B and B2C channels.

Responsibilities include developing social media strategies for product launches, overseeing content across LinkedIn, TikTok, Meta, Instagram and YouTube, coordinating with PR, E-commerce and Marcom, and reporting on campaign performance.

Qualifikationen

• Diploma/Degree in Marketing, Media & Communications, or related field.
• Minimum 3 years' experience in social media, digital marketing or content marketing, with B2B social media experience.
• Experience in social media campaigns, content creation and influencer marketing.
• Strong working knowledge of LinkedIn, TikTok, Meta, Instagram, Facebook and/or YouTube.
• Understanding of social media metrics, ROI and campaign performance.
• Experience working with agencies and vendors.
• Strong English communication and copy-editing skills.
• Good stakeholder and project management skills, with ability to manage multiple projects and deadlines.
• Regional Southeast Asia and/or industrial B2B experience is an advantage.

Aufgaben

• Work with social media agencies and regional business units on development and execution of social media strategies and content for new product launches.
• Implement social media amplification, affiliate marketing and social commerce initiatives as part of integrated campaigns.
• Collaborate with PR, Digital, E-commerce and Marcom teams on social media planning and execution to enhance online presence and sales.
• Review and edit content across Meta, TikTok, LinkedIn and YouTube, including corporate and executive profiles.
• Manage influencer marketing campaigns and support media/influencer engagement activities.
• Oversee video content creation with social media and creative agencies.
• Monitor social media performance and provide monthly analysis and reporting.
• Support regional stakeholders on reporting and campaign requirements.
• Manage agencies and vendors to ensure deliverables are within budgets and timelines.

Kenntnisse

Social media marketing

Content creation

Influencer marketing

B2B social media

English communication

Stakeholder management

Ausbildung

Marketing/Media & Communications degree or diploma

Tools

LinkedIn

TikTok

Meta / Facebook

Instagram

YouTube

Jobbeschreibung

Support regional social media campaigns, content, influencer marketing and social commerce initiatives across Southeast Asia.

Collaborate with agencies and internal teams to drive social engagement and campaign performance across B2B and B2C channels.

Key Accountabilities

Work with social media agencies and regional business units on the development and execution of social media strategies and content for new product launches.

Implement social media amplification, affiliate marketing and social commerce initiatives as part of integrated marketing campaigns.

Collaborate with PR, Digital, E-commerce and Marcom teams on social media planning and execution to enhance online presence, community engagement and sales conversion.

Review and edit content across Meta, TikTok, LinkedIn and YouTube, including corporate and executive profiles.

Manage influencer marketing campaigns and support media/influencer engagement activities.

Oversee video content creation with social media and creative agencies.

Monitor social media performance and provide monthly analysis and reporting.

Support regional stakeholders on reporting and campaign requirements.

Manage agencies and vendors to ensure deliverables are within approved budgets, timelines and communication guidelines.

Key Job Requirements

Diploma/Degree in Marketing, Media & Communications, or related field.

Minimum 3 years' experience in social media, digital marketing or content marketing, with B2B social media experience.

Experience in social media campaigns, content creation and influencer marketing.

Strong working knowledge of LinkedIn, TikTok, Meta, Instagram, Facebook and/or YouTube.

Understanding of social media metrics, ROI and campaign performance.

Experience working with agencies and vendors.

Strong English communication and copy-editing skills.

Good stakeholder and project management skills, with the ability to manage multiple projects and deadlines.

Regional Southeast Asia and/or industrial B2B experience is an advantage.

In Malaysia, Epson Malaysia Sdn Bhd was established as Epson Trading (M) Sdn Bhd in 1991 as a sales company of Seiko Epson Corporation in Japan. Today, Epson continues to exceed customer expectations with its wide range of high-precision, energy-efficient products in the region.

As a global technology leader, Epson creates and delivers technology solutions for businesses and consumers, from inkjet printers and digital printing systems to 3LCD projectors, smart glasses, sensing systems and industrial robots. The company is focused on driving innovations and exceeding customer expectations in inkjet, visual communications, wearables and robotics.

In Malaysia, Epson Malaysia Sdn Bhd was established as Epson Trading (M) Sdn Bhd in 1991 as a sales company of Seiko Epson Corporation in Japan. Today, Epson continues to exceed customer expectations with its wide range of high-precision, energy-efficient products in the region.

As a global technology leader, Epson creates and delivers technology solutions for businesses and consumers, from inkjet printers and digital printing systems to 3LCD projectors, smart glasses, sensing systems and industrial robots. The company is focused on driving innovations and exceeding customer expectations in inkjet, visual communications, wearables and robotics.