Regional Sales Manager (Food Processing Equipment)

PERSOL; Kuala Lumpur; On-site; MYR 180,000 - 300,000; Full time

Job summary

PERSOL seeks a commercially driven Regional Sales Manager to support Southeast Asia expansion in the food processing equipment sector. The role focuses on developing strategic customer relationships, driving new opportunities, and managing the full sales cycle for customized process equipment projects.

Responsibilities include identifying key accounts, negotiating proposals, and collaborating with engineering and project teams to deliver customer-centric solutions across the region.

Qualifications

• Degree in Engineering, Food Technology, Biotechnology, Process Engineering, Chemical Engineering, or related disciplines.
• Minimum 5 years of B2B sales experience in industrial tech, process solutions or capital projects.
• Experience selling to food & beverage, dairy, nutrition, pharma, or process manufacturing sectors is advantageous.

Responsibilities

• Develop regional sales strategies to drive growth across Southeast Asia.
• Identify and pursue new projects, opportunities, and key accounts in the region.
• Build relationships with customers, consultants, EPCs, and industry stakeholders.
• Manage full sales cycle from identification to proposal, negotiation, and award.
• Collaborate with technical, engineering, and project teams to deliver solutions.
• Monitor market trends and travel across the region to support business development.

Skills

Strategic selling

Stakeholder management

Negotiation

Travel readiness

Education

Engineering or related degree

Job description

Regional Sales Manager (Food Processing Equipment)

A leading international engineering solutions provider is seeking a commercially driven Regional Sales Manager to support business expansion across Southeast Asia.

This role is responsible for developing strategic customer relationships, driving new business opportunities, and managing the sales cycle for customized industrial solutions and capital equipment projects within the food, ingredients, nutrition, and process manufacturing industries.

Key Responsibilities

• Develop and execute regional sales strategies to achieve business growth objectives.
• Identify and pursue new projects, business opportunities, and key accounts across Southeast Asia.
• Build strong relationships with customers, consultants, EPCs, and industry stakeholders.
• Manage the full sales cycle, from opportunity identification through proposal development, negotiation, and project award.
• Work closely with technical, engineering, and project teams to deliver customer-focused solutions.
• Monitor market trends, competitor activities, and customer developments within target industries.
• Travel across the region to support customers and business development activities.

Requirements

• Degree in Engineering, Food Technology, Biotechnology, Process Engineering, Chemical Engineering, or related disciplines.
• Minimum 5 years of B2B sales experience within industrial technology, process solutions, engineered equipment, or capital projects.
• Proven track record in managing regional sales activities and complex project-based sales.
• Experience serving food & beverage, ingredients, dairy, nutrition, pharmaceutical, or process manufacturing sectors will be advantageous.
• Strong commercial acumen with excellent stakeholder management and negotiation skills.
• Willingness to travel across Southeast Asia.