Regional Sales Manager

Tap Growth ai; Kuala Lumpur; On-site; MYR 120,000 - 230,000; Full time

Job summary

Tap Growth ai is seeking a Regional Sales Manager based in Kuala Lumpur to lead new business development across Southeast Asia. You will drive revenue growth, manage key OEM accounts, and coordinate with engineering and finance to close complex deals.

The role requires a hunter mindset, strong negotiation skills, and the ability to translate technical concepts for diverse stakeholders. Travel across SEA will be frequent.

Qualifications

• Experience in new business acquisition and commercial management in heavy industrial sectors.
• Ability to translate complex technical concepts for diverse stakeholders.
• Fluent English with modern ERP/CRM familiarity and sales tools.

Responsibilities

• Lead business development across Construction, Steel, and Mining industries in Southeast Asia.
• Manage top OEM accounts and pipeline; forecast and maintain CRM data.
• Evaluate tenders and prepare value-driven technical proposals for complex deals.
• Collaborate with product teams, engineering, operations, and finance to align sales execution.

Skills

Hunter mindset

Contract negotiation

Technical communication

Education

Engineering degree

Tools

Salesforce

Job description

Our client, an established global provider of specialized industrial engineering solutions, is seeking a results-driven Regional Sales Manager for Southeast Asia. Based in Kuala Lumpur, this role focuses on driving new business development, expanding market presence, and managing key OEM accounts across target sectors including Construction, Steel, and Mining.

Key Responsibilities

Business Development & Lead Generation: Identify and convert new business opportunities across the Construction, Steel, and Mining industries through direct prospecting, networking, and industry events. Oversee the full sales lifecycle from lead generation to deal closure.

Account & Pipeline Management: Act as the primary manager for top OEM accounts, project contractors, mine operators, and end-users. Maintain accurate sales forecasting and pipeline records using CRM tools (e.g., Salesforce).

Strategic Market Expansion: Perform continuous market analysis to monitor competitor activity, evaluate product coverage, and execute strategies to exceed regional revenue and margin targets.

Tender & Technical Sales: Evaluate complex commercial and technical tender documents within heavy industrial sectors to prepare customized, value-driven technical proposals.

Cross-Functional Collaboration: Partner with global/regional product teams, engineering, operations, and local finance to align sales execution with broader corporate goals.

Candidate Requirements

Experience: 5–8 years of proven sales or commercial management experience in industrial equipment, heavy machinery, Construction, Steel, or Mining sectors. A background in value-solution selling is highly preferred.

Technical Background: Educational qualifications or equivalent hands-on experience in Mechanical or Electrical Engineering.

Skills: Strong track record in new business acquisition ("hunter" mindset), direct contract negotiation, and translating complex technical concepts for diverse stakeholders.

Language & Systems: Fluent proficiency in English; hands-on experience with modern ERP/CRM platforms (Salesforce exposure is a plus).

Travel: Ability to travel frequently throughout the Southeast Asia region as required.