Regional Marketing Communications Manager – Asia Pacific

Omya Group; Kuala Lumpur; Hybrid; MYR 180,000 - 240,000; Full time

Job summary

Omya is seeking a Marketing Communication Manager for Asia Pacific based in Kuala Lumpur. You will develop and maintain the regional marketing communications plan aligned with RAP strategy and budget, translate it into an annual portfolio of campaigns, and work with country teams through the full campaign cycle.

You will define objectives, audiences, timelines, channels and success metrics, coordinate messaging and materials, support localization, ensure brand governance, manage agencies, and

Qualifications

• University degree in Marketing, Communications or other relevant field.
• 4–6 years experience in marketing communications in international B2B.
• Experience planning and evaluating integrated campaigns across digital and physical channels.
• CRM experience, ideally Salesforce.
• Ability to translate business priorities into campaign objectives and measurable outcomes.

Responsibilities

• Develop and maintain the regional marketing communications plan.
• Translate plan into an annual portfolio of campaigns.
• Work with country teams and regional functions through the full campaign cycle.
• Define campaign objectives, audiences, timelines, channels, budgets and success measures.
• Coordinate messaging, content, graphics and promotional materials.
• Support country teams with local execution and localization.
• Align regional campaigns with Global Segment Marketers and Marketing Services.
• Ensure brand guidelines across regional and local activities.
• Coordinate event planning with regional and country teams.
• Review results with country teams and RAP Sales and regional management; implement improvements.
• Develop and maintain RAP country webpages and regional digital touchpoints.
• Manage agencies and external service providers within scope, quality, timeline and budget.

Skills

Marketing communications

Campaign planning

Cross-functional collaboration

Sales enablement

CRM/Salesforce

Digital marketing

Events management

Reporting/analytics

Education

University degree in Marketing or Communications

Tools

Salesforce

Job description

Omya is seeking a Marketing Communication Manager for Asia Pacific based in Kuala Lumpur. You will develop and maintain the regional marketing communications plan aligned with RAP strategy and budget, translate it into an annual portfolio of campaigns, and work with country teams through the full campaign cycle.

You will define objectives, audiences, timelines, channels and success metrics, coordinate messaging and materials, support localization, ensure brand governance, manage agencies, and