Public Relation Senior Executive

Businesslist; Kuala Lumpur; On-site; MYR 72,000 - 96,000; Full time

Job summary

Businesslist in Kuala Lumpur is seeking a Senior PR Executive to lead public relations plans aligned with marketing priorities and strengthen brand visibility. You will craft messaging, manage media outreach, and report on PR performance to senior leadership.

You will build relationships with media contacts and stakeholders, coordinate campaigns with marketing, and ensure consistent communications across activities. A strong writer with executive comms experience is essential.

Qualifications

• 5-6 years of experience in public relations, corporate communications, or media relations.
• Strong writing skills with experience developing press releases, thought leadership content, and executive communications.
• Proven ability to manage media relations and handle media enquiries effectively.
• Experience supporting senior stakeholders and leadership visibility initiatives.
• Strong stakeholder management skills and confidence engaging with senior executives.
• Ability to plan and execute PR activities aligned with broader marketing objectives.
• B2B communications experience will be an added advantage.

Responsibilities

• Develop and deliver public relations plans that support marketing priorities and strengthen brand awareness.
• Build and maintain professional relationships with media contacts and relevant stakeholders.
• Monitor media coverage and public feedback to identify relevant communication themes and reporting points.
• Support campaign planning with the marketing department to ensure consistent communication across activities.
• Organise public relations materials, media lists and campaign records to keep communications well managed.
• Review public-facing content to maintain clear messaging and a consistent brand voice.
• Support executive communications initiatives, including drafting thought leadership articles, key messages, speeches, interview briefs, and communication materials for senior leadership engagements.
• Work closely with senior stakeholders to enhance leadership visibility through media opportunities, speaking engagements, and strategic communication initiatives.

Skills

Media relations

Press releases

Executive communications

Stakeholder management

Campaign planning

Strategic messaging

Job description

As a Senior PR Executive, you are responsible in developing and deliver public relations plans that support marketing priorities and strengthen brand awareness. Also:

• Build and maintain professional relationships with media contacts and relevant stakeholders.


• Monitor media coverage and public feedback to identify relevant communication themes and reporting points.


• Support campaign planning with the marketing department to ensure consistent communication across activities.


• Organise public relations materials, media lists and campaign records to keep communications well managed.


• Review public-facing content to maintain clear messaging and a consistent brand voice.


• Support executive communications initiatives, including drafting thought leadership articles, key messages, speeches, interview briefs, and communication materials for senior leadership engagements.


• Work closely with senior stakeholders to enhance leadership visibility through media opportunities, speaking engagements, and strategic communication initiatives.

The Successful Applicant

As a successful applicant, you should come with:

• 5-6 years of experience in public relations, corporate communications, or media relations.


• Strong writing skills with experience developing press releases, thought leadership content, and executive communications.


• Proven ability to manage media relations and handle media enquiries effectively.


• Experience supporting senior stakeholders and leadership visibility initiatives.


• Strong stakeholder management skills and confidence engaging with senior executives.


• Ability to plan and execute PR activities aligned with broader marketing objectives.


• B2B communications experience will be an added advantage.

What's on Offer

• Gain valuable exposure to high-profile corporate communications and executive branding initiatives.


• Enhance your portfolio by working with a strong, reputable brand.employment contract.


• Salary ranging from MYR 72,000 to MYR 96,000.