Product & Pricing Strategy Lead

Reeracoen (Malaysia); Malaysia; On-site; MYR 80,000 - 140,000; Full time

Job summary

Reeracoen (Malaysia) is seeking a proactive, analytical professional to lead product development, pricing strategies, and strategic business initiatives that drive growth in a fast-paced market.

You will shape pricing models, guide lifecycle management of products, support launches and campaigns, and provide market insights across functions while acting as a cover for digital marketing when needed.

This role offers cross-functional collaboration and opportunities to influence strategic direction.

Responsibilities

• Develop pricing models and profitability analysis to ensure competitiveness and sustainable growth.
• Lead new product development, product improvements, and lifecycle management.
• Support product launches, campaigns, promotions, and digital marketing initiatives.
• Provide market insights, develop business proposals, and coordinate business initiatives across functions to support growth and execution.
• Act as manager's backup and provide coverage for digital marketing functions when required.

Job description

Reeracoen (Malaysia) is seeking a proactive, analytical professional to lead product development, pricing strategies, and strategic business initiatives that drive growth in a fast-paced market.

You will shape pricing models, guide lifecycle management of products, support launches and campaigns, and provide market insights across functions while acting as a cover for digital marketing when needed.

This role offers cross-functional collaboration and opportunities to influence strategic direction.