Product Executive

Private Advertiser; Kuala Lumpur; On-site; MYR 60,000 - 100,000; Full time

Job summary

Private Advertiser is seeking a Product Executive to support planning, development, launch, and day-to-day management of our B2B products and internal systems. This role blends Product Management and Product Operations, spanning the full product lifecycle from understanding business needs to coordinating development, testing, launch, and continuous improvement.

The role focuses on apps like App, POS, and other B2B platforms, while handling configurations, templates, documentation, and ongoing

Qualifications

• Degree in Business, Information Systems, IT, Product Management or related field.
• 1–3 years of experience in Product Management, Product Operations, Business Analysis, or related role.
• Able to translate business needs into clear product requirements and solutions.
• Strong analytical, problem-solving, communication, and stakeholder management skills.
• Detail-oriented with both product planning and hands-on operational work.

Responsibilities

• Support product planning for new features and enhancements.
• Understand business problems and user needs before proposing solutions.
• Develop product concepts, workflows, user journeys, and functional requirements.
• Coordinate product life cycle from planning to launch and post-launch.
• Assist with requirement gathering, flows, use cases, and acceptance criteria.
• Manage B2B/internal systems like ChatApp, POS, and related configurations.
• Coordinate UAT, testing, and deployment readiness.
• Collaborate with Operations, Retail, CSS, IT, QA, Marketing, and other teams.

Skills

Analytical thinking

Communication

Stakeholder management

Organised

Education

Degree in Business/IS/IT/PM

Job description

We are looking for a Product Executive to support the planning, development, launch, and day-to-day management of our B2B products and internal systems.

This role combines Product Management and Product Operations, with involvement across the full product lifecycle — from understanding business needs and planning product solutions to coordinating development, testing, launch, and continuous improvement.

The role will primarily support products and systems such as App, POS, and other B2B platforms, while also managing product configurations, templates, documentation, and ongoing operational requirements.

The ideal candidate is hands-on, analytical, organised, and interested in developing strong product management capabilities.

Key Responsibilities

1. Product Planning & Management

Support product planning for new features, enhancements, and business requirements.

Understand business problems and user needs before proposing suitable product solutions.

Develop product concepts, workflows, user journeys, and functional requirements.

Assess priorities, dependencies, operational impact, and implementation considerations.

Work closely with the Product Lead on product direction, priorities, and improvement opportunities.

Support products throughout the lifecycle from planning and development to launch and post-launch improvement.

2. Requirement Gathering & Solution Design

Gather and analyse requirements from business stakeholders and end users.

Translate business requirements into clear product requirements, user flows, use cases, and acceptance criteria.

Identify gaps in existing products and recommend practical solutions.

Work with IT and relevant teams to evaluate solution feasibility.

Ensure requirements and expected outcomes are clearly aligned before development begins.

3. B2B Product & System Management

Support the management and continuous improvement of ChatApp, POS, and other assigned B2B/internal systems.

Develop a strong understanding of how different systems, integrations, and operational workflows work together.

Handle product enhancements, change requests, system issues, and operational feedback.

Monitor product performance and user feedback after implementation.

Identify opportunities to improve product usability, efficiency, and business outcomes.

4. Product Operations

Manage day-to-day product operational requirements for assigned systems.

Create, update, and maintain system templates, message templates, configurations, fields, and other product setups.

Ensure product configurations and operational information remain accurate and up to date.

Support business teams with product-related requests and system requirements.

Identify recurring operational tasks that can be simplified, standardised, or automated.

5. Testing, UAT & Product Launch

Plan and coordinate UAT for new products, features, enhancements, and bug fixes.

Prepare test scenarios and validate delivered features against agreed requirements.

Work closely with QA, IT, and stakeholders to clarify and resolve identified issues.

Support deployment readiness, product rollout, and post-deployment validation.

Gather post-launch feedback and coordinate necessary improvements.

6. Stakeholder & Cross-Functional Management

Work closely with Operations, Retail, CSS, IT, QA, Marketing, and other relevant teams throughout the product lifecycle.

Facilitate discussions to clarify business requirements, system behaviour, and expected outcomes.

Coordinate product updates, decisions, dependencies, and outstanding actions across teams.

Communicate product changes and ensure relevant stakeholders understand new features or workflows.

Escalate key product risks, blockers, or decisions to the Product Lead where necessary.

7. Product Documentation & Governance

Maintain product requirements, workflows, specifications, templates, configuration records, and supporting documentation.

Keep documentation updated when product requirements or system behaviour changes.

Prepare product updates, release information, user guides, and other supporting materials where required.

Maintain proper records of product decisions, changes, issues, and follow-up actions.

Requirements

Degree in Business, Information Systems, IT, Product Management, or a related field.

Preferably 1–3 years of experience in Product Management, Product Operations, Business Analysis, Project Management, or a related role.

Able to understand business needs and translate them into clear product requirements and solutions.

Strong analytical, problem-solving, communication, and stakeholder management skills.

Detail-oriented and comfortable handling both product planning and hands-on operational work.

Proactive, organised, and able to manage multiple product priorities and follow through on tasks independently.