Platform Content Strategist & Copywriter

MYTALENT CREST SDN BHD; Kuala Lumpur; In loco; MYR 60.000 - 90.000; Tempo pieno

Descrizione del lavoro

MYTALENT CREST SDN BHD in Malaysia is seeking a Content Planner to shape monthly and quarterly plans across platforms. You will craft engaging content including short videos, posts, and scripts, and collaborate with Design, Video Production, and Marketing teams to ensure quality delivery.

The role requires strong copywriting, calendar development, and campaign timelines, with Mandarin proficiency as an added advantage for coordination with China HQ.

Competenze

• Minimum 2 years of experience in content planning or social media marketing.
• Strong copywriting and headline creation skills.
• Ability to plan content calendars and campaign timelines.
• Mandarin proficiency preferred for coordinating with China HQ.

Mansioni

• Develop monthly and quarterly content plans aligned with platform positioning, target audiences and business objectives.
• Establish content themes, creative directions, and publishing schedules.
• Manage daily content publishing and operations across social media platforms and adapt content for each channel.
• Monitor social media trends, viral topics, audience interests, and industry developments.
• Track content KPIs (views, reach, engagement, CTR, conversions) and optimize strategies.
• Coordinate content projects from planning to publication with cross‑functional teams.

Conoscenze

Content planning

Content strategy

Social media

Digital marketing

Event campaigns

Copywriting

Mandarin

Descrizione del lavoro

MYTALENT CREST SDN BHD in Malaysia is seeking a Content Planner to shape monthly and quarterly plans across platforms. You will craft engaging content including short videos, posts, and scripts, and collaborate with Design, Video Production, and Marketing teams to ensure quality delivery.

The role requires strong copywriting, calendar development, and campaign timelines, with Mandarin proficiency as an added advantage for coordination with China HQ.