Personal Branding Executive

Tap Growth ai; Petaling Jaya; On-site; MYR 78,000 - 123,000; Full time

Job summary

Tap Growth ai in Malaysia seeks a creative Personal Branding Executive to shape the public image of the Executive Director. You will develop engaging content, manage social media, coordinate public appearances, and ensure branding consistency across channels.

You will work with internal teams and partners, prepare speeches and materials, monitor engagement, and report on campaign performance, helping elevate the executive's profile and align branding with company goals.

Qualifications

• Bachelor's Degree or Diploma in Marketing, Communications, Public Relations, Mass Communication, Business Administration, or a related field.
• 2–5 years of experience in branding, marketing, corporate communications, public relations, social media management, content creation, or related roles.
• Strong written and verbal communication skills.
• Experience in social media management, content development, and campaign coordination is an advantage.

Responsibilities

• Develop personal branding strategies for the Executive Director.
• Create and manage content for social media platforms, blogs, presentations, and other communication channels.
• Coordinate speaking engagements, interviews, events, and public appearances.
• Monitor social media trends and audience engagement to enhance online presence.
• Work closely with internal teams and external partners to ensure consistent branding and messaging.
• Assist in preparing speeches, presentations, articles, and other communication materials.
• Monitor brand performance and prepare reports on engagement and campaign effectiveness.
• Support media relations and public relations activities where required.
• Ensure all branding materials align with the Executive Director's professional image and company objectives.
• Perform other branding and communication-related duties as assigned.

Skills

Social media management

Content creation

Communication skills

Campaign coordination

Creative mindset

Organizational skills

Project coordination

Education

Bachelor's Degree or Diploma in Marketing/Communications/Public Relations/Mass Communication/Business Administration or related field

Tools

Microsoft Office

Job description

We are looking for a creative and proactive Personal Branding Executive to support the personal branding and public image of the Executive Director. The ideal candidate will be responsible for developing engaging content, managing social media platforms, coordinating public appearances, and ensuring consistent brand messaging across all communication channels.

Key Responsibilities

• Develop and execute personal branding strategies for the Executive Director.
• Create and manage content for social media platforms, blogs, presentations, and other communication channels.
• Coordinate speaking engagements, interviews, events, and public appearances.
• Monitor social media trends and audience engagement to enhance online presence.
• Work closely with internal teams and external partners to ensure consistent branding and messaging.
• Assist in preparing speeches, presentations, articles, and other communication materials.
• Monitor brand performance and prepare reports on engagement and campaign effectiveness.
• Support media relations and public relations activities where required.
• Ensure all branding materials align with the Executive Director's professional image and company objectives.
• Perform other branding and communication-related duties as assigned.

Requirements

• Bachelor's Degree or Diploma in Marketing, Communications, Public Relations, Mass Communication, Business Administration, or a related field.
• 2–5 years of experience in branding, marketing, corporate communications, public relations, social media management, content creation, or related roles.
• Strong written and verbal communication skills.
• Experience in social media management, content development, and campaign coordination is an advantage.
• Creative mindset with good organizational and project coordination skills.
• Proficient in Microsoft Office applications and social media platforms.
• Able to work independently while managing multiple priorities.