Performance Marketing Lead - Malaysia

Intrepid Asia; Kuala Lumpur; Sur place; MYR 120 000 - 180 000; Plein temps

Avantages offerts par ce poste

Comprehensive insurance

Ample leave

Intrepid Academy training

Résumé du poste

Intrepid Asia is seeking a Performance Marketing Manager based in Malaysia to drive digital marketing across e-commerce platforms including Shopee, Lazada, and TikTok. You will own relationships with brand partners, manage campaigns, budgets, and reporting, and lead a team to optimize performance and growth.

You will collaborate with client teams to develop plans and KPIs, ensure revenue delivery, and implement testing frameworks to unlock deeper insights.

Qualifications

• Bachelor’s degree in Marketing, Media, Business, or related field.
• 4+ years of digital marketing/e-commerce experience with platforms or agencies.
• Proficiency in Lazada, Shopee, and TikTok marketplace marketing.
• Strong client management experience.
• Experience with Facebook advertising is a plus.
• Seasoned in budgeting, campaigns optimization, and negotiations with third parties.
• Experience with tracking: GA, GTM, Facebook Pixel, UTM, Campaign Manager.
• Strong analytical skills and data-driven mindset.
• Proficient in Google Analytics and Google Marketing Platform.
• Fluent in English.

Responsabilités

• Lead on account clusters with executives reporting to you.
• Act as the go-to market lead for accounts within your cluster.
• Manage client relationships and ensure smooth campaign execution.
• Oversee campaign setup, strategic direction, and optimization across Shopee, Lazada, TikTok, Google Shopping, and social media.
• Collaborate with client teams to develop marketing plans and KPIs with ongoing reporting.
• Manage revenue delivery and budget spending, including daily optimization and real-time targeting.
• Create A/B testing frameworks and implement learnings to drive growth.
• Share performance insights and recommendations with clients.

Connaissances

Client management

Media planning

Budget management

Analytics

A/B testing

Digital marketing

English fluency

Formation

Bachelor's degree in Marketing, Media, Business

Outils

Google Analytics

Google Tag Manager

Facebook Pixel

UTM tracking

Campaign Manager

Description du poste

Intrepid Asia is seeking a Performance Marketing Manager based in Malaysia to drive digital marketing across e-commerce platforms including Shopee, Lazada, and TikTok. You will own relationships with brand partners, manage campaigns, budgets, and reporting, and lead a team to optimize performance and growth.

You will collaborate with client teams to develop plans and KPIs, ensure revenue delivery, and implement testing frameworks to unlock deeper insights.