Performance Manager

FABCOM; Kuala Lumpur; On-site; MYR 90,000 - 180,000; Full time

Job summary

FABCOM is a Kuala Lumpur–based marketing consultancy that delivers data-driven, tech-enabled campaigns for brand growth. As an Account Manager, you will lead a team that crafts effective media strategies for clients, oversee campaign operations across Google Ads, Meta Ads, and GMP, and translate briefs into full-funnel plans aligned with business goals.

You will advise account leads, deliver clear performance insights, and help the team optimize workflows and QA processes to maintain

Qualifications

• Minimum of 5 years of solid experience in digital media; higher roles possible; Associate PM option available.
• Advanced knowledge of campaign testing, performance metrics, and attribution logic
• Excellent communication skills - fluent in English and Bahasa Malaysia; Mandarin is a plus
• Skilled at client communication and able to influence stakeholders with clarity and confidence
• Strong in reporting and analytics - can guide teams to interpret data and present insights clearly
• Proficiency in Meta Ads, Google Ads, GMP Suite, and related platforms

Responsibilities

• Lead and manage campaign operations across Google Ads, Meta Ads, GMP, and other programmatic platforms
• Oversee campaign setup, launch, and optimization to ensure flawless execution and delivery
• Translate briefs into full-funnel strategies aligned with business and media goals
• Monitor key KPIs across performance campaigns and lead optimization with clear direction
• Collaborate on dashboards and reporting to deliver clear, actionable performance that connect data to impact
• Act as a trusted advisor for account leads and clients, providing performance insights and guidance and ensure the team delivers consistently high-quality work, on time and on strategy
• Drive continuous improvements across SOPs, workflows, and QA processes; push new ideas and tools to enhance efficiency and media effectiveness

Skills

Campaign testing

Performance metrics

Attribution logic

Tools

Meta Ads

Google Ads

GMP Suite

Job description

FABCOM is an award-winning integrated marketing consultancy and agency that helps brands grow with purpose. We're more than just a media agency - we're a strategic partner to our clients, combining creativity, data, and technology to deliver impactful marketing solutions. From creative ideation to martech, our expertise spans programmatic advertising, social and search engine marketing, direct media buying, KOL collaborations, data activation, and more. As official partners of Google, Meta, and other leading platforms, we empower brands to break boundaries and achieve measurable results. We have offices in Hong Kong, Taiwan, Malaysia, and Singapore, with over 150 employees.

At FABCOM, we're building more than campaigns - we're building careers. You'll join a team of marketers, strategists, and innovators who thrive on pushing boundaries and creating impact. If you want a place where your ideas matter and your growth is celebrated, Fabcom is the place for you.

As an Account Manager at FABCOM, you will play a vital role in the company. Your primary responsibility is to lead and grow a team that develops effective media strategies for our clients. This will involve understanding our clients' business objectives, creating plans and leading the executions that enable them to achieve their goals.

Join us to deliver first-class client experiences, be part of their success, and unlock a rewarding career!

Responsibilities

• Lead and manage campaign operations across Google Ads, Meta Ads, GMP, and other programmatic platforms
• Oversee campaign setup, launch, and optimization to ensure flawless execution and delivery
• Translate briefs into full-funnel strategies aligned with business and media goals.
• Monitor key KPIs across performance campaigns and lead optimization with clear direction
• Collaborate on dashboards and reporting to deliver clear, actionable performance that connect data to impact
• Act as a trusted advisor for account leads and clients, providing performance insights and guidance and ensure the team delivers consistently high-quality work, on time and on strategy.
• Drive continuous improvements across SOPs, workflows, and QA processesPush new ideas, tools, and ways of working that enhance efficiency and media effectiveness
  

Requirements

• Minimum of 5 years of solid experience in digital media, with additional experience being considered for higher roles;Candidates with less experience may be considered for the Associate Performance Media Manager.
• Advanced knowledge of campaign testing, performance metrics, and attribution logic
• Excellent communication skills - fluent in English and Bahasa Malaysia (both written and spoken);Proficiency in Mandarin is a plus
• Skilled at client communication and able to influence stakeholders with clarity and confidence
• Strong in reporting and analytics - can guide teams to interpret data and present insights clearly
• Proficiency in Meta Ads, Google Ads, GMP Suite, and related platforms

Life at FABCOM and our offerings

FABCOM is committed to fostering a culture of mutual respect, transparency, and appreciation. Each individual clearly understands their mission and growth opportunities and is eager to achieve long-term career success with us. We offer competitive compensation and benefits for our employees, recognizing and rewarding their efforts appropriately.

As an equal opportunity employer, FABCOM considers applicants for all positions without discrimination. We handle each application with care, ensuring that your personal information is kept strictly confidential and used only for recruitment purposes.