Marketing Operations Manager

SAIKOR SECURITY TRAINING AND SERVICES PRIVATE LIMITED; Johor Bahru; On-site; MYR 90,000 - 130,000; Full time

Job summary

SAIKOR SECURITY TRAINING AND SERVICES PRIVATE LIMITED is seeking a Marketing Operations Manager to optimize marketing tech, lead management, and conversion strategies for our growing team. You will guide planning and execution of email campaigns, in‑app messaging, and other initiatives to improve trial and upsell conversions.

Collaborating across departments, you'll drive e‑commerce bookings and refine our marketing funnel.

Qualifications

• BS/MS degree in a related field (finance, economics, mathematics, science, marketing).
• 5–8 years of digital marketing or e-commerce experience.
• Experience optimizing landing pages and user funnels.
• Proficiency with website analytics tools (e.g., Google Analytics, Omniture).
• Basic knowledge of HTML, CSS, and JavaScript preferred.

Responsibilities

• Identify and implement new marketing technologies.
• Lead the integration of marketing automation and CRM systems.
• Manage incoming leads and coordinate handoff to sales.
• Plan and execute strategies to improve trial and upsell conversion rates.
• Design, build, and maintain reports on e-commerce activity.
• Execute and measure conversion tests and experiments.
• Collaborate with internal teams to optimize landing pages and marketing funnels.
• Evaluate customer experience across multiple channels and touchpoints.
• Optimize user funnels and instrument conversion points.
• Evaluate emerging technologies for potential adoption.

Skills

Landing pages

User funnels

Digital marketing

E-commerce

Analytics tools

Education

BS/MS degree in finance, economics, mathematics, science, marketing, or a related field

Tools

Google Analytics

Omniture

HTML

CSS

JavaScript

Job description

Were seeking a Marketing Operations Manager to join our rapidly growing team.

In this role, you'll spearhead the optimization of our marketing operations, from technology implementation to lead management and conversion strategies. Your expertise will guide the planning and execution of email campaigns, in‑app messaging, and other initiatives aimed at improving trial and upsell conversions.

Collaborating across departments, you'll drive e-commerce bookings and refine our marketing funnel. If you're ambitious, results‑driven, and ready to impact our marketing efficiency directly, we'd love to hear from you.

Responsibilities

• Identify and implement new marketing technologies.
• Lead the integration of marketing automation and CRM systems.
• Manage incoming leads and coordinate handoff to sales.
• Plan and execute strategies to improve trial and upsell conversion rates.
• Design, build, and maintain reports on e-commerce activity.
• Execute and measure conversion tests and experiments.
• Collaborate with internal teams to optimize landing pages and marketing funnels.
• Evaluate customer experience across multiple channels and touchpoints.
• Optimize user funnels and instrument conversion points.
• Evaluate emerging technologies for potential adoption.

Requirements And Skills

• BS/MS degree in finance, economics, mathematics, science, marketing, or a related field.
• 5-8 years of experience in digital marketing or e-commerce.
• Experience optimizing landing pages and user funnels.
• Solid knowledge of website analytics tools (e.g., Google Analytics, Omniture).
• Working knowledge of HTML, CSS, and JavaScript development preferred.
• Up-to-date with the latest trends and best practices in online marketing and measurement.