Marketing Manager

JEMCO MANUFACTURING SDN BHD; Kajang; On-site; MYR 180,000 - 300,000; Full time

Job summary

Jemco Group is seeking a senior marketing leader to develop and execute the group-wide marketing strategy across multiple countries and business units. You will lead brand strategy, digital marketing, and integrated campaigns while ensuring localization for each market.

You will drive lead generation, coordinate with Sales, and build strategic partnerships to expand brand visibility. Strong analytics, budgeting, and cross-functional collaboration are essential to success.

Qualifications

• Bachelor’s Degree in Marketing, Business Administration, Communications or related discipline.
• Minimum 5–8 years of marketing experience with managerial capacity.
• Proven track record in integrated marketing strategies and campaigns.
• Strong experience in digital marketing, social media, content marketing, branding and campaign management.
• Experience in managing marketing budgets and external agencies/vendors.

Responsibilities

• Develop and execute the Group’s marketing strategy across multiple countries and business units.
• Conduct market and customer research to identify trends, needs, and opportunities.
• Lead brand strategy to ensure awareness, presence and consistency across markets.
• Drive digital marketing across SEO, SEM, paid ads, social media, email, websites and content.
• Oversee content and communications with localization per country requirements.
• Plan and manage integrated campaigns and events across countries, including product launches and activations.
• Lead lead generation and collaboration with Sales to drive revenue growth.
• Build strategic partnerships to expand brand visibility and reach.
• Establish KPIs, analytics and reporting to measure ROI and optimize campaigns.
• Manage budgets and resources across the Group, ensuring effective spend.

Skills

Brand Strategy

Digital Marketing

Lead Generation

Marketing Analytics

Budget Management

Cross-Functional Leadership

Market Research

Campaign Management

Partnerships

Education

Bachelor’s Degree in Marketing, Business Administration, or Communications

Job description

Develop and execute the Group’s marketing strategy aligned with overall business objectives, growth priorities, target markets, and commercial goals across multiple countries and business entities.

Conduct market and customer research across relevant markets to identify industry trends, customer needs, competitor activities, emerging opportunities, and potential new market segments.

Lead brand strategy, ensuring strong brand awareness, market presence, value proposition, and consistency across countries, business units, and customer touchpoints.

Drive digital and performance marketing initiatives across SEO, SEM, paid advertising, social media, email, websites, content, and other relevant digital channels, with appropriate adaptation for different markets.

Develop and oversee Group-wide content and communications, ensuring marketing materials are high-quality, relevant, engaging, and consistent while allowing for appropriate localization based on country and market requirements.

Plan, coordinate, and manage integrated marketing campaigns and events across multiple countries, including product launches, exhibitions, activations, customer engagement initiatives, and other brand-building activities.

Drive lead generation and commercial marketing initiatives by working closely with Sales and country teams to generate quality leads, support customer acquisition, improve conversion, and contribute to revenue growth across markets.

Build and manage strategic partnerships and external relationships with media, influencers, industry partners, agencies, vendors, and other stakeholders to strengthen brand visibility and expand market reach across countries.

Establish marketing KPIs, analytics, and performance reporting across the Group, monitor campaign and funnel performance, measure ROI, and provide data-driven insights and recommendations to senior management.

Manage and optimize marketing budgets and resources across countries and business units, ensuring effective allocation of spending, cost efficiency, campaign effectiveness, and maximum return on marketing investment.

Lead, develop, and coordinate the marketing team and country-level marketing resources by setting clear objectives and KPIs, providing coaching and development, and fostering a collaborative, innovative, and performance-driven culture.

Drive cross-country and cross-functional collaboration, governance, and continuous improvement by partnering with Sales, Product, Operations, Finance, HR, and other functions, while ensuring brand standards, marketing governance, compliance, and adoption of emerging technologies and best practices across the Jemco Group.

What you need to have:

Bachelor’s Degree in Marketing, Business Administration, Communications, or a related discipline.

Minimum 5 to 8 years of relevant marketing experience, with demonstrated experience in a managerial or leadership capacity.

Proven track record in developing and executing integrated marketing strategies and campaigns.

Strong experience across digital marketing, social media, content marketing, branding, and campaign management.

Experience in managing marketing budgets and external agencies/vendors.

Demonstrated ability to use data, analytics, and customer insights to drive marketing decisions.

Experience working cross-functionally with Sales, Product, Operations, and senior management.

Strong commercial awareness and understanding of how marketing contributes to business growth and revenue.

Experience in B2B, B2C, technology, robotics, AI, engineering, or other relevant industries would be an advantage, depending on the organisation’s business model.

Founded in 1992, Jemco Group is a Malaysia-based provider of retail fixtures, shelving, racking, storage, and automation solutions. Since partnering with Hub’s Engineering Group in 2000, Jemco has expanded its offerings to include retail systems, warehouse solutions, and automation technologies. With over 30 years of experience, ISO 9001:2015 and ISO 14001:2015 certifications, and LMW status, Jemco serves customers across retail, logistics, and industrial sectors. Operating over 350,000 sq. ft. of production space, the company exports to more than 10 countries and remains committed to quality, innovation, and sustainable growth.

Founded in 1992, Jemco Group is a Malaysia-based provider of retail fixtures, shelving, racking, storage, and automation solutions. Since partnering with Hub’s Engineering Group in 2000, Jemco has expanded its offerings to include retail systems, warehouse solutions, and automation technologies. With over 30 years of experience, ISO 9001:2015 and ISO 14001:2015 certifications, and LMW status, Jemco serves customers across retail, logistics, and industrial sectors. Operating over 350,000 sq. ft. of production space, the company exports to more than 10 countries and remains committed to quality, innovation, and sustainable growth.