Marketing Executive (Content & Social Media)

Foto-Zzoom Sdn Bhd; Gombak; On-site; MYR 30,000 - 60,000; Full time

Job summary

Foto-Zzoom Sdn Bhd is seeking a Marketing Executive (Content & Social Media) to plan, create, and manage engaging marketing content across channels. You will develop artwork and materials for social media campaigns, promotions, and marketing activities, while coordinating postings and monitoring performance.

The role requires strong written and verbal English and Bahasa Malaysia, familiarity with Facebook/Instagram/TikTok, and proficiency with Canva, CapCut, and Adobe tools.

Qualifications

• Diploma or bachelor’s degree in marketing, Mass Communication, Advertising, Digital Media, Creative Media, Multimedia, Graphic Design, or a related field.
• Fresh graduates are welcome to apply; relevant experience in content creation or digital marketing is a plus.
• Strong interest in content creation, social media, and digital marketing.
• Proficient in English and Bahasa Malaysia; good written and verbal communication.

Responsibilities

• Plan, create, coordinate, and execute monthly social media content.
• Develop creative content ideas based on services, promotions, seasonal trends, and current social media trends.
• Prepare captions, visuals, videos, Reels, Stories, and other social media materials.
• Coordinate and conduct simple photo and video shoots when required.
• Edit short-form videos and social media content.

Skills

Content creation

Social media

Digital marketing

Video editing

Graphic design

Education

Diploma or Bachelor’s degree in Marketing/Related field

Tools

Canva

CapCut

Adobe tools

AI tools

Microsoft Office

Job description

Marketing Executive (Content & Social Media)

This role involves planning, creating, and managing engaging marketing and social media content. You will develop creative artwork and marketing materials for social media, campaigns, promotions, and other marketing activities, while managing social media postings and monitoring content performance and engagement.

Key responsibilities

1. Content Creation & Social Media

Plan, create, coordinate, and execute monthly social media content.

Develop creative content ideas based on the company's services, promotions, seasonal trends, and current social media trends.

Prepare engaging content such as captions, visuals, videos, Reels, Stories, and other social media materials.

Coordinate and conduct simple photo and video shoots when required.

Edit short-form videos and social media content.

Ensure all content follows the company's branding, tone of voice, and marketing direction.

Keep up with current social media trends, content formats, trending topics, and competitor activities.

2. Marketing Campaign Execution

Support the Marketing Team in executing promotions, campaigns, events, and new outlet openings when required.

Prepare campaign-related content, artwork, and promotional materials.

Coordinate with internal teams to ensure marketing materials and communications are ready according to schedule.

Assist with basic campaign monitoring and reporting when required.

3. Social Media Management & Performance

Monitor social media comments, engagement, and customer responses related to published content.

Track basic social media performance including reach, engagement, views, clicks, follower growth, and other relevant metrics.

Suggest improvements to future content based on performance results.

Prepare simple social media performance reports when required.

4. Marketing Support & Administrative Tasks

Maintain organized records of content, artwork, marketing materials, and campaign files.

Assist with simple marketing reports and presentation materials.

Support other marketing-related tasks and ad hoc assignments when necessary.

REQUIREMENTS

Diploma or bachelor’s degree in marketing, Mass Communication, Advertising, Digital Media, Creative Media, Multimedia, Graphic Design, or a related field.

Fresh graduates are welcome to apply. Candidates with experience in content creation, social media, digital marketing, or creative marketing will have an advantage.

Strong interest in content creation, social media, and digital marketing.

Good written and verbal communication skills in English and Bahasa Malaysia.

Good understanding of social media platforms such as Facebook, Instagram, TikTok, and current social media contents formats.

Good sense of visual design, layout, and social media aesthetics.

Able to create and edit short-form videos such as Reels and TikTok content.

Familiar with creative and content tools such as Canva, CapCut, Adobe tools, AI tools, or other relevant marketing and design platforms.

Knowledge of using AI tools for content creation, copywriting, research, idea generation, and artwork development will be an advantage.

Basic knowledge of social media analytics and digital marketing tools is an advantage.

Basic proficiency in Microsoft Office, including Word, Excel, and PowerPoint.

Creative, proactive, organized, detail-oriented, and able to manage multiple tasks and deadlines.

Willing to visit outlets for content shooting and marketing activities when required.