Marketing Executive - Brand Activation

PMG HEALTHCARE SDN. BHD.; Kuala Lumpur; On-site; MYR 40,000 - 60,000; Full time

Job summary

PMG HEALTHCARE SDN. BHD. is seeking a Project Lead to execute sales-driven retail events, oversee end-to-end budgets, supplier sourcing, and on-ground logistics. You will analyze campaign outcomes with AI tools to boost ROI and present findings to management.

The role requires coordinating with design and warehouse teams to localize POSM in three languages and ensuring seamless distribution to branches. Willingness to travel for events is essential.

Qualifications

• Degree in Marketing, Business, or related fields.
• Trilingual proficiency in English, Bahasa, and Mandarin.

Responsibilities

• Execute sales-driven retail events such as Member Days and offline brand campaigns.
• Manage end-to-end process including budget planning, supplier sourcing, and on-ground logistics.
• Analyze event outcomes, prepare post-mortems, and present ROI insights to management.
• Coordinate with designers and warehouse teams on POSM localization and distribution in three languages.
• Support teammates and assist with other activations as assigned.
• Willingness to travel outstation frequently.

Skills

Multilingual English Bahasa Mandarin

PowerPoint

Excel

Teamwork & Leadership

Willingness to travel

Education

Bachelor's degree in Marketing or related field

Tools

PowerPoint

Excel

AI copywriting tools

Job description

Execute sales-driven retail events, such as Member Days and offline brand campaigns. Manage the end-to-end process including budget planning, supplier sourcing, and on-ground logistics.

Analyze & Present event post-mortems. Consolidate sales and traffic data, extract actionable insights, and present findings to management using professional slides, AI tools to evaluate ROI and improve future campaigns.

New Store & acquisition opening campaigns as the designated Project Lead. Coordinate with supporting teammates to ensure sufficient footflow and achieve initial sales targets during the grand opening phase.

Collaborate with internal designers and the warehouse team to plan, localize, and distribute POSM in three languages, ensuring seamless logistics to all relevant branches.

Assist and support other team members in their respective assigned projects to ensure the overall success of the department's activations.

Other Responsibilities as assigned by the Management from time to time.

Education & Experience

• Degree in Marketing, Business, or related fields.Language:
• Trilingual proficiency (Read, Listen, and Write in English, Bahasa, and Mandarin) to accurately localize POSM content.

Technical & Softskills:

• Proficient in Microsoft Office, particularly PowerPoint for slide presentations and Excel for reporting.
• Ability to interact with AI conversational tools for copywriting and ideation to maintain a competitive and modern workflow.
• Strong teamwork spirit to act as both a Project Lead and a supporting team member.
• Willingness to travel outstation frequently based on event needs.