Marketing Executive (Advertising & Promotion)

Sunway Multicare Pharmacy; Selangor; On-site; MYR 48,000 - 60,000; Full time

Job summary

Sunway Multicare Pharmacy is seeking a Marketing Executive to source supplier partnerships and manage advertising and promotional activities. The role focuses on securing marketing funding, driving brand visibility, and coordinating campaigns that align with business goals across outlets in Malaysia.

The ideal candidate holds a marketing degree with 1–2 years in retail pharmacy or healthcare, and is proficient with GA, SEO, social media tools, and email marketing software.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, or related field.
• 1–2 years of relevant experience in retail pharmacy, healthcare, or FMCG preferred.
• Proficiency with marketing tools and platforms (GA, SEO, social media, email).
• Creative thinker with strong organizational and communication skills.

Responsibilities

• Source and manage supplier partnerships for marketing support and funding.
• Negotiate to secure funding, optimize pricing, and identify savings.
• Build relationships with suppliers, agencies, media, and vendors for co-marketing.
• Plan and execute trade marketing, campaigns, contests, roadshows, sampling, launches.
• Manage marketing budgets and ensure resources align with targets.
• Collaborate with Area/Outlet Managers to implement campaigns and planograms.
• Monitor KPIs, market trends, and store performance for improvements.

Skills

Creative mindset

Organizational skills

Communication skills

Team collaboration

Travel willingness

Education

Bachelor's degree in Marketing or related field

Tools

Google Analytics

SEO tools

Social media management tools

Email marketing software

Job description

Marketing Executive (Advertising & Promotion)

This role is responsible for sourcing and managing supplier partnerships to secure marketing support, funding, and commercial opportunities, while managing advertising and promotional initiatives to drive brand visibility and business growth.

Job Responsibilities

• Identify and engage suppliers and vendors to secure marketing funding, promotional support, and commercial opportunities.
• Negotiate with suppliers and vendors to secure marketing funding, optimize pricing, and identify cost‑saving opportunities.
• Build and maintain relationships with suppliers, advertising agencies, media partners, vendors, and community organizations to maximize co‑marketing opportunities and brand exposure.
• Manage and execute trade marketing, shopper activation, and promotional campaigns, including contests, roadshows, sampling, and product launches.
• Manage marketing budgets and ensure effective utilization of resources in line with approved targets.
• Collaborate with Area and Outlet Managers to implement and maintain marketing campaigns and planograms across outlets.
• Monitor campaign performance, KPIs, market trends, competitor activities, and store‑level performance to identify opportunities for improvement and sales growth.
• Develop and implement strategies with suppliers and internal teams to drive category, brand, and business growth.
• Perform any other duties and responsibilities assigned by Management from time to time.

Job Requirements

• Minimum Bachelor’s degree in Marketing, Business Administration, or related field.
• Minimum 1-2 years of relevant work experience within the retail pharmacy, healthcare industry, or FMCG is preferred.
• Proficiency in marketing tools and platforms such as Google Analytics, SEO tools, social media management tools, and email marketing software.
• Creative mindset with the ability to generate fresh and compelling content ideas.
• Strong organizational and time management skills.
• Good communication and interpersonal skills.
• Ability to work independently and collaboratively in a team environment.
• Possess own vehicle and be willing to travel for work-related purposes.