Marketing Executive

Private Advertiser; Shah Alam; On-site; MYR 36,000 - 58,000; Full time

Job summary

Private Advertiser seeks a driven Marketing Executive to plan, execute, and monitor multi-channel campaigns across digital and offline channels. You will develop compelling content, manage social media, and track performance to support business growth.

The role requires a 1–3 year track record in marketing, familiarity with Google Analytics and Meta Business Suite, and basic design/SEO skills. Collaborative cross-functional work and event coordination are part of the responsibilities.

Qualifications

• Bachelor's degree or Diploma in Marketing, Mass Communication, Business Administration, or a related field.
• 1–3 years of proven experience in a marketing role (fresh graduates with relevant internship experience are welcome to apply).
• Familiarity with digital marketing tools (Google Analytics, Meta Business Suite, email marketing platforms).
• Basic graphic design skills (Canva, Photoshop, or Illustrator) and basic video editing capabilities are a plus.
• Experience with Content Management Systems (WordPress) and basic SEO concepts.
• Excellent written and verbal communication skills, strong project management skills, creative problem-solving ability, and high attention to detail.

Responsibilities

• Assist in planning, executing, and optimizing marketing campaigns across digital platforms (social media, email, SEO/SEM) and offline channels.
• Produce engaging written, visual, and multimedia content for marketing materials, websites, social media accounts, newsletters, and promotional collateral.
• Oversee company social media channels, create content calendars, schedule posts, monitor engagement, and respond to customer inquiries.
• Conduct market research to identify trends, target audience behavior, and competitor activities; monitor and report on performance using analytics tools.
• Ensure all marketing collateral adheres to corporate branding, guidelines, and tone of voice.
• Help organize and coordinate promotional events, trade shows, product launches, or webinars.
• Work with external agencies, suppliers, designers, and media partners to deliver projects on time and within budget.

Skills

Social media management

Content creation

Campaign planning

Analytics

Communication

Education

Bachelor's or Diploma in Marketing/related

Tools

Google Analytics

Meta Business Suite

Email marketing platforms

WordPress

Canva

Photoshop

Illustrator

SEO basics

Job description

We are seeking a driven and creative Marketing Executive to plan, execute, and monitor multi-channel marketing campaigns that increase brand awareness, drive lead generation, and support business growth. In this role, you will collaborate closely with internal teams to develop compelling content, manage digital and traditional marketing initiatives, and track performance metrics.

Key responsibilities

Assist in planning, executing, and optimizing marketing campaigns across digital platforms (social media, email, SEO/SEM) and offline channels.

Produce engaging written, visual, and multimedia content for marketing materials, websites, social media accounts, newsletters, and promotional collateral.

Oversee company social media channels, create content calendars, schedule posts, monitor engagement, and respond to customer inquiries.

Conduct market research to identify trends, target audience behavior, and competitor activities. Monitor and report on the performance of marketing campaigns using tools like Google Analytics.

Ensure all marketing collateral adheres to corporate branding, guidelines, and tone of voice.

Help organize and coordinate promotional events, trade shows, product launches, or webinars.

Work with external agencies, suppliers, designers, and media partners to deliver projects on time and within budget.

About you

Bachelor's degree or Diploma in Marketing, Mass Communication, Business Administration, or a related field.

1–3 years of proven experience in a marketing role (fresh graduates with relevant internship experience are welcome to apply).

Familiarity with digital marketing tools (Google Analytics, Meta Business Suite, email marketing platforms).

Basic graphic design skills (Canva, Photoshop, or Illustrator) and basic video editing capabilities are a plus.

Experience with Content Management Systems (e.g., WordPress) and basic SEO concepts.

Excellent written and verbal communication skills, strong project management skills, creative problem-solving ability, and high attention to detail.