Market Insights & Revenue Growth Analyst

Hartalega; Petaling Jaya; On-site; MYR 60,000 - 90,000; Full time

Job summary

Hartalega in Malaysia seeks a Market Insights Analyst to gather internal and external market data and prepare concise reports that support brand strategy and campaign planning.

You will manage the annual Customer Satisfaction Survey end-to-end, drive insights to improve customer experience and contribute to revenue growth, and track leads in Salesforce.

The role requires strong Excel and Tableau skills, and experience with B2B research and data storytelling to present to management.

Qualifications

• Bachelor’s Degree in Economics/ Statistics/ Mathematics/ Strategic Marketing or related field
• Expert in quantitative research; market sizing and forecasting experience preferred; exposure to qualitative research
• Good presentation skills across working level and management level
• Exposure in B2B research (quantitative & qualitative), analytics, brand and media analysis is an advantage
• Advanced MS Excel and Tableau proficiency

Responsibilities

• Collect internal and external market data.
• Prepare basic market, industry, and campaign reports.
• Organise datasets, research files, and documentation.
• Manage lead tracking and updates in Salesforce.
• Perform event or campaign tracking activities.
• Manage end-to-end annual Customer Satisfaction Survey process from design to reporting.
• Perform other tasks as assigned by Management.

Skills

Quantitative research

Presentation skills

B2B research

Analytics

Brand and Media analysis

Education

Bachelor’s Degree in Economics/ Statistics/ Mathematics/ Strategic Marketing

Tools

Microsoft Excel (Advanced)

Tableau

Job description

Hartalega in Malaysia seeks a Market Insights Analyst to gather internal and external market data and prepare concise reports that support brand strategy and campaign planning.

You will manage the annual Customer Satisfaction Survey end-to-end, drive insights to improve customer experience and contribute to revenue growth, and track leads in Salesforce.

The role requires strong Excel and Tableau skills, and experience with B2B research and data storytelling to present to management.