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This role involves working with the Manager, Marcom to strategize and execute marketing events and campaigns for a mall, including concept development, promotion mechanisms, and thematic campaigns such as Fashion Week, School Holiday Campaigns, Book Fairs and Farm in the City.
Key responsibilities
- Strategize concepts and promotion mechanisms for marketing events and campaigns, including preparing campaign proposals and determining GWP redemption tiers, contest mechanics, activities and performances
- Coordinate, execute and run events and campaigns, including sourcing GWP vendors, decoration contractors and suppliers
- Manage the marketing annual income from advertising and promotion space
- Oversee ITQ, EOQ and site coordination for event and campaign decoration fit-out and set-up
- Source suitable tenants and event organizers for A&P spaces, negotiate deals and secure sponsorships
- Liaise with suppliers and event management companies on promotional activities
- Work closely with the Marcom team on events and campaigns, including liaising with the Operations team and obtaining necessary authority licences such as DBKL licences and music licences
- Coordinate tenancy A&P matters with the Leasing and Operations teams
- Compile and prepare monthly management reports
- Support ISO 14001 Environmental Management System, ISO 45001 Occupational Health & Safety Management System, and ISO 50001 Energy Management System
About you
- Comply with approved Standard Operating Procedures
- Perform roles as defined in the IMS Manual, applicable procedures and supporting documentation
- Appointed as Team Member of the EHS Committee
- Appointed as Team Member of the Occupational Safety & Health Emergency Response Team – Fire Fighting / Special Team