Manager, Payments Product Development & Acquisition

Fintech News; Kuala Lumpur; On-site; MYR 60,000 - 80,000; Full time

Job summary

Fintech News in Kuala Lumpur is looking for a professional to lead the development and launching of payment products such as debit/credit cards. Ideal candidates should be Malaysian citizens with a degree in Marketing or Business and 3-5 years of experience in product development or campaign management. The role includes formulating strategies to enhance product profitability and improve customer acquisition. Join us to make a significant impact in the payment space.

Qualifications

• Malaysian citizen.
• 3-5 years of working experience in product development, campaign management and/or payments.
• Familiarity with media, advertising including A&P is an advantage.

Responsibilities

• Review product P&L to develop strategies and improve profitability.
• Plan and launch payment solutions to meet sales and financial targets.
• Benchmark product propositions against market offerings.
• Drive credit card acquisition through marketing campaigns.
• Enhance customer on-boarding process and sales team engagement.
• Improve digital acquisition journey for all products.

Skills

Product development

Campaign management

Familiarity with industry players

Marketing strategies

Education

Undergraduate Degree in Marketing/Business Administration/Management

Job description

About Us

If you are looking to excel and make a difference, take a closer look at us…

We are looking for talents to initiate, develop and launch payment products and capabilities, such as debit/credit cards and mobile/in-app payment capabilities, that will transform Hong Leong to be a leader in the payments space competing with banks, e-wallets, and other forms of payment instruments with the aim of generating growth of Payment, Partnership and Unsecured Loans' Profit & Loss.

Job Responsibilities

• Periodic review of product P&L to derive product strategies, marketing initiatives and action plans to improve product profitability.
• Lead the planning and launch of payment solutions to achieve the business’ objectives, sales and financial targets while supporting channel alignments on launches through effective campaign briefing and internal communications.
• Benchmark existing product proposition (CVP) versus market to ensure competitiveness, revising existing product or developing new products if necessary.
• Drive credit cards acquisition through differentiated acquisition campaigns, expansion of distribution channels, improve customer on-boarding process and consistently engage the sales team to provide necessary marketing support.
• Drive product acquisition via offline and digital channel (leads, applications, funding/approval) through developing and implementing marketing frameworks to improve customer performance (i.e. card activation, retail spend, revolving, etc.).
• Enhance digital acquisition journey for all related products to improve business acquisition and customer experience

Job Requirements

• Malaysian citizen
• Undergraduate Degree in Marketing/Business Administration/Management or equivalent
• 3-5 years of working experience in product development, campaign management and/or payments
• Familiarity with the industry players such as media, advertising including A&P would be an added advantage

About Hong Leong Bank

We are a leading financial institution in Malaysia backed by a century of entrepreneurial heritage. Providing comprehensive financial services guided by a Digital-at-the-Core ethos has earned us industry recognition and accolades for our innovative approach in making banking simpler and more effortless for our customers. Our digital and physical offerings span across a vast nationwide network in Malaysia, strengthened with an expanding regional presence in Singapore, Hong Kong, Vietnam, Cambodia, and China.

We seek to strike a balance between diversity, inclusion and merit to achieve our mission of infusing diversity in thinking and skillsets into our organisation. Candidates are assessed based on merit and potential, in line with our mission to attract and recruit the best talent available. Expanding on our Digital-at-the-Core ethos, we are progressively digitising the employee journey and experience to provide a strong foundation for our people to drive life‑long learning, achieve their career aspirations and grow talent from within our organisation.

Realise your full potential at Hong Leong Bank by applying now.