MANAGER BUSINESS DEVELOPMENT (INSURANCE RSA & BPO)

BATERIKU (M) SDN. BHD.; Shah Alam; On-site; MYR 180,000 - 300,000; Full time

Job summary

Bateriku (M) Sdn. Bhd. seeks a senior, commercially driven Business Development Manager to lead its Insurance RSA and BPO initiatives in Malaysia. The role focuses on building nationwide RSA capability for insurers, leveraging digital dispatch, data, and a scalable service network.

The candidate will develop relationships with insurers, takaful operators, and regulatory stakeholders, and will drive RFPs, pricing, and partnerships to establish Bateriku as a leading RSA partner nationwide.

Qualifications

• 7–12+ years' experience in insurance, takaful, roadside assistance, motor claims, or related industries.
• Existing relationships with Malaysian insurers, takaful operators, BNM/regulatory ecosystem, PIAM/MTA or automotive assistance networks are advantageous.
• Experience in motor claims, RSA, assistance operations, contact centres/BPO, insurer outsourcing or affinity programmes is valuable.

Responsibilities

• Develop Bateriku's Insurance RSA & BPO growth strategy.
• Identify and engage insurers and takaful operators requiring outsourced roadside assistance, towing, accident assistance and customer-support solutions.
• Build senior relationships across Motor Insurance, Claims, Assistance, Operations, Customer Experience, Procurement and Digital Transformation.
• Develop the commercial and operational framework required for Bateriku to become a preferred/default RSA partner to Malaysia's insurance industry.
• Understand and navigate relevant BNM regulations, outsourcing requirements, procurement processes and governance expectations.
• Lead RFP/RFQ/tender participation and contract negotiations.
• Develop pricing models covering per-job, subscription, policy-bundled, retainer and other appropriate commercial structures.
• Work closely with Bateriku's Contact Centre, Operations, Technology, Finance and nationwide service network to ensure SLA delivery.
• Benchmark international and Malaysian assistance models and continuously improve Bateriku's proposition.

Job description

MANAGER BUSINESS DEVELOPMENT (INSURANCE RSA & BPO)

Bateriku is seeking a senior, commercially driven Business Development Manager to spearhead our Insurance Roadside Assistance (RSA) and automotive Business Processing Order (BPO) business.

Our ambition is significant:

To build Bateriku into Malaysia's leading independent nationwide RSA platform for insurers—creating a modern, technology-enabled model capable of fulfilling the role historically associated with AAM, but supported by digital dispatch, nationwide ground coverage, real-time data and measurable SLA performance.

The successful candidate will develop Bateriku's relationships with insurance companies, takaful operators, assistance companies and relevant industry/regulatory stakeholders, including understanding applicable Bank Negara Malaysia requirements.

KEY RESPONSIBILITIES

Develop Bateriku's Insurance RSA & BPO growth strategy.

Identify and engage insurers and takaful operators requiring outsourced roadside assistance, towing, accident assistance and customer-support solutions.

Build senior relationships across Motor Insurance, Claims, Assistance, Operations, Customer Experience, Procurement and Digital Transformation.

• 24/7 Roadside Assistance
• Nationwide towing
• Battery breakdown and replacement
• Jumpstart, tyre, fuel and lockout assistance
• Digital dispatch and job tracking
• SLA monitoring and reporting
• Nationwide service-provider management
• Data/API integration with insurers

Develop the commercial and operational framework required for Bateriku to become a preferred/default RSA partner to Malaysia's insurance industry.

Understand and navigate relevant BNM regulations, outsourcing requirements, procurement processes and governance expectations.

Lead RFP/RFQ/tender participation and contract negotiations.

Develop pricing models covering per-job, subscription, policy-bundled, retainer and other appropriate commercial structures.

Work closely with Bateriku's Contact Centre, Operations, Technology, Finance and nationwide service network to ensure SLA delivery.

Benchmark international and Malaysian assistance models and continuously improve Bateriku's proposition.

THE OPPORTUNITY

Bateriku already possesses many of the building blocks required to create a next-generation national RSA platform: nationwide operating coverage, trained ground personnel, towing and workshop partners, contact-centre capability, technology, customer data and automotive expertise.

The challenge is to commercialise these capabilities at scale with Malaysia's insurance industry.

WHAT SUCCESS LOOKS LIKE

The successful candidate should establish a credible insurer pipeline, secure pilot programmes and convert these into long-term national contracts.

KPIs will include insurance accounts engaged, qualified pipeline value, pilots launched, contracts secured, policies/vehicles covered, RSA jobs generated, revenue, gross margin and SLA performance.

WHO WE ARE LOOKING FOR

Ideally 7–12+ years' experience in insurance, takaful, roadside assistance, motor claims, assistance services, automotive BPO or related industries.

Candidates with existing relationships within Malaysian insurers, takaful operators, BNM/regulatory ecosystem, PIAM/MTA or automotive assistance networks will have a significant advantage.

Experience in motor claims, RSA, assistance operations, contact centres/BPO, insurer outsourcing or affinity programmes is particularly valuable.

We are looking for someone who can combine industry relationships + regulatory understanding + commercial execution.

You must be able to open doors at senior level, structure the business proposition, navigate internal insurer processes and ultimately close and operationalise the deal.

We are not hiring someone to manage an existing book of business. We are hiring someone to build the business.

This role is ONLY for Malaysian/Malaysia PR

Established in March 2014, Bateriku.com started as an on-demand car battery replacement service provider, evolving into an ecosystem that connects car users to roadside assistance, trusted workshops, auto parts marketplace, and ancillary services.

Bateriku.com scaled up by leveraging big data, technology, and sharing economy. To date, Bateriku.com operates close to 200 retail outlets (Pitstop) nationwide and has rendered its services to more than 1.5 million car