Luxury Marketing Executive - 360° Campaigns & Events

Luxury Careers Pte Ltd; Kuala Lumpur; In loco; MYR 60.000 - 120.000; Tempo pieno

Descrizione del lavoro

Luxury Careers Pte Ltd is seeking a dynamic Senior Marketing Executive for a prestigious French luxury fashion house with a global footprint. The role covers 360° marketing, brand storytelling and high-impact consumer experiences.

You will drive integrated campaigns across digital and offline channels, collaborate with retail teams, and manage partnerships to elevate brand presence. This exciting opportunity requires a well-rounded marketing professional who thrives in a luxury retail

Competenze

• Bachelor's degree in Marketing, Communications or related discipline.
• 2–3 years of relevant marketing experience, preferably in luxury or premium fashion.
• Strong understanding of 360-degree marketing across digital and offline channels.
• Experience in campaigns, events, partnerships and agency management.
• Exceptional project management and stakeholder communication skills.
• Passion for luxury fashion and delivering elevated brand experiences.

Mansioni

• 360° Marketing Campaigns: Plan, develop and execute integrated marketing campaigns across online and offline channels, ensuring consistency with global brand positioning and guidelines.
• Brand & Communications: Drive brand awareness, visibility and engagement through strategic marketing initiatives, PR activities, media collaborations and brand partnerships.
• Digital Marketing: Oversee digital and social media campaigns, content planning, online engagement and performance optimisation.
• Retail & Trade Marketing: Work closely with retail teams to develop in-store activations, visual merchandising initiatives, promotional campaigns and customer engagement activities.
• Events & Activations: Conceptualise and execute brand events, product launches, VIP experiences and other consumer-facing initiatives.
• Media & KOL Engagement: Manage relationships with media, influencers, KOLs and external partners to strengthen brand presence and reach.
• Campaign Management: Coordinate with regional and global teams, agencies and internal stakeholders to ensure seamless campaign execution.
• Budget & Performance: Manage marketing budgets, monitor campaign effectiveness and provide insights and recommendations to improve ROI.

Conoscenze

360° marketing

Brand management

Campaign planning

Stakeholder management

Digital marketing

Communication

Formazione

Bachelor's degree in Marketing, Communications, Business or related discipline

Descrizione del lavoro

Luxury Careers Pte Ltd is seeking a dynamic Senior Marketing Executive for a prestigious French luxury fashion house with a global footprint. The role covers 360° marketing, brand storytelling and high-impact consumer experiences.

You will drive integrated campaigns across digital and offline channels, collaborate with retail teams, and manage partnerships to elevate brand presence. This exciting opportunity requires a well-rounded marketing professional who thrives in a luxury retail