Senior Luxury Resort Marketing & Brand Leader

ACI HR Solutions; Kuala Lumpur; On-site; MYR 350,000 - 520,000; Full time

Benefits offered by this job

Leadership role

Brand influence

Sustainability focus

Professional development

Job summary

The client is a renowned boutique luxury resort and seeks an Executive Director of Marketing to lead branding, communications, and the resort’s creative direction. The role requires steering international media relations, experiential programming, sustainability storytelling, and a high-performing team to elevate guest experiences and expand the brand to a new generation of discerning travellers.

You will partner with the General Manager and corporate teams to align marketing with business

Qualifications

• Bachelor’s or Master’s degree in Marketing, Communications, Business, Hospitality Management, or related field.
• Minimum 10 years of senior-level marketing and brand experience in luxury resorts.
• Proven track record in brand stewardship, creative direction, and content development.
• Established international network across luxury travel, lifestyle, and media.
• Experience delivering experiential programming, partnerships, and brand activations.
• Strong strategic, organizational, and methodological capabilities.
• Exceptional written and spoken English with editorial judgment.
• Discretion, cultural sensitivity when working with senior stakeholders.
• Commitment to sustainability, conservation, and responsible travel.
• Prior boutique luxury resort experience required.

Responsibilities

• Lead the strategic and creative direction for the resort’s marketing, branding, and communications.
• Oversee the resort’s visual identity, photography, film, editorial storytelling, and digital presence.
• Build and nurture relationships with international media, editors, journalists, and tastemakers.
• Develop and execute sophisticated resort activations, cultural programming, and brand collaborations.
• Provide marketing leadership for new and extended hospitality offerings, including high-end residential experiences and private events.
• Champion the resort’s sustainability commitments, ensuring authentic communication of conservation and regenerative travel initiatives.
• Build and lead a team of specialists across brand, communications, digital, and content disciplines.
• Collaborate with the General Manager, resort leadership, and corporate teams to align marketing strategies with business objectives.

Skills

Executive leadership

Brand stewardship

Luxury hospitality marketing

Content development

International media relations

Digital marketing strategy

Editorial judgment

Sustainability communications

Boutique luxury resort experience

English proficiency

Education

Bachelor’s or Master’s degree in Marketing, Communications, Business, Hospitality Management

Job description

The client is a renowned boutique luxury resort and seeks an Executive Director of Marketing to lead branding, communications, and the resort’s creative direction. The role requires steering international media relations, experiential programming, sustainability storytelling, and a high-performing team to elevate guest experiences and expand the brand to a new generation of discerning travellers.

You will partner with the General Manager and corporate teams to align marketing with business