Lead, Product Management - Loyalty & CAE SEA

MasterCard; Kuala Lumpur; On-site; MYR 180,000 - 240,000; Full time

Job summary

Mastercard Malaysia seeks a Manager, Product Management CAE SEA to lead loyalty and engagement programs for Malaysia and Brunei. You will drive GTM, manage program performance, and align with regional teams to push CAE offerings across SEA.

You will collaborate with sales, operations, and technology to deliver measurable outcomes, while building partnerships to expand loyalty solutions and cross-product opportunities in a dynamic payments landscape.

Qualifications

• 5-8 years of experience in product management and program management within loyalty and customer engagement.
• Strong understanding of loyalty rewards, offers and customer engagement needs of FI’s, merchants and FinTechs.
• Experience in the payments industry and running loyalty programs in SEA markets is preferred.
• Excellent verbal, presentation, and written communication skills.

Responsibilities

• Serve as CAE & loyalty product SME, drive CAE & loyalty product GTM in Malaysia and Brunei and work with CAE team on delivering financial/revenue targets for SEA division.
• Drive product market fit and provide enhancement needs to the regional product team and external partners to improve existing and/or enhance new features relevant to SEA market.
• Serve as the primary point of contact for clients and provide end to end support in managing existing loyalty programs performance ensuring growth and timely resolution of operational issues.
• Own the performance of client’s program and perform quarterly/monthly business review with clients on program success and upgrade.
• Engage clients regularly sharing program success KPIs and explore opportunities to cross-sell/upsell of new products to existing clients.
• Review the program enhancement or change request and assess the feasibility of enhancement working in partnership with cross functional team.
• Collaborate with sales specialists and solution engineers ensuring program requirement are very well documented in form of BRD/SD / CRs etc.
• Work closely with customer service, business operations, billing teams to manage and oversee program operational activities.
• Provide support to broader teams to build future product enhancement roadmaps, product commercialization and cross-product integration.
• Gather market intelligence to stay informed about industry developments and competitive dynamics.
• Develop strategic external partnerships to drive the CAE product localisation and penetration in SEA.

Skills

Product management

Go-to-market

Program management

Loyalty programs

Customer engagement

Job description

Mastercard Malaysia seeks a Manager, Product Management CAE SEA to lead loyalty and engagement programs for Malaysia and Brunei. You will drive GTM, manage program performance, and align with regional teams to push CAE offerings across SEA.

You will collaborate with sales, operations, and technology to deliver measurable outcomes, while building partnerships to expand loyalty solutions and cross-product opportunities in a dynamic payments landscape.