Lead Growth Engineer

TRIIIO Recruitment; Kuala Lumpur; On-site; MYR 120,000 - 180,000; Full time

Job summary

Trade Nation is seeking a hands-on technical owner who sits between Engineering, Product, and Marketing to architect our global digital footprint. You will drive migrations to a modern headless CMS, roll out Amplitude analytics, and consolidate CRM in HubSpot while shaping AI pipelines and vendor decisions.

This role reports to CTO/Head of Tech and collaborates with Product leadership. You bridge engineering detail with marketing goals, ensuring privacy safeguards and compliant disclosures

Qualifications

• Experience bridging engineering and marketing needs.
• Knowledge of GDPR and data privacy requirements.
• Fintech or high-transaction environment background.

Responsibilities

• Lead the headless CMS migration across global properties.
• Roll out Amplitude analytics across web and trading platform.
• Architect CRM consolidation to HubSpot as the sole CRM.
• Build AI pipelines for content generation, localization, and campaigns.
• Make vendor buy-vs-build decisions and drive renewals.

Skills

Engineering knowledge

Marketing liaison

Data privacy

Technical writing

Tools

Amplitude

HubSpot

Headless CMS

LLM APIs

Job description

While this covers the core tech stack and expected project milestones, the day-to-day scope and priority workstreams may shift slightly as Trade Nation continues to refine its engineering roadmap and upcoming rebrand rollout.

About the Role

Our client is undergoing a major technology and brand transformation. We are not looking for a traditional campaign manager or a dashboard coordinator. We need a hands-on technical owner who sits directly between Engineering, Product, and Marketing to architect our global digital footprint.

Reporting directly to our CTO and Head of Tech (with a dotted line to the Head of Product), you will hold the keys to our entire marketing technology stack, drive high-impact greenfield migrations, and prepare our infrastructure for a multi-jurisdiction global rebrand.

What You'll Actually Build & Own

• Headless CMS Migration: Lead the architectural transition of our global web properties away from legacy systems to a modern headless CMS, interfacing directly with modern front-end web frameworks (React, Next.js, TypeScript)
• Behavioral Analytics Rollout: Take charge of rolling out Amplitude across our web and trading platform touchpoints, standardizing event taxonomies so Product and Marketing share one source of truth.
• CRM Consolidation: Architect and govern the consolidation of our customer lifecycle and data pipelines into HubSpot as our sole CRM.
• Practical AI & Automation: Build real-world AI pipelines (using LLM APIs and workflow engines) across content generation, localization, and campaign operations
• Technical Vendor Decisions: Act as the final decision-maker on our vendor landscape - evaluating platforms, driving renewals, and leading clear "buy vs. build" evaluations.

Who You Are

• You are not a surface-level tool user: You don't just click buttons inside SaaS dashboards; you understand the data layers, webhooks, and server-side plumbing behind them
• You understand regulated environments: You know how to implement strict Consent Management and data privacy safeguards (GDPR, regional financial marketing disclosures) without breaking user conversion funnels. Prior experience in Fintech or platform with high userbase/transactions
• You speak both "Engineer" and "Marketer": You can translate high-level marketing goals into technical project specifications, documentation, and delivery milestones.