Intern - Public Relation Exec

Global Expedition Training Sdn Bhd; Selangor; On-site; MYR 45,000 - 78,000; Full time

Job summary

Global Expedition Training Sdn Bhd in Selangor is seeking a Public Relations Executive to manage the company's public image, develop strategies, create content, coordinate events, and handle media inquiries. You will build journalist relationships, monitor coverage, manage crises, and ensure consistent messaging across channels.

Additionally, you will report on PR campaigns and KPIs, collaborate with internal teams, and contribute to the overall communications strategy for the organization.

Qualifications

• Proven strong writing, verbal, and public speaking abilities.
• Ability to build journalist relationships and manage media inquiries.
• Excellent organizational and multitasking skills.

Responsibilities

• Develop PR campaigns, set objectives, and create timelines.
• Write press releases, articles, speeches, social posts, and media kits.
• Build and maintain relationships with journalists and media outlets.
• Organize promotional events, press conferences, and launches.
• Monitor media coverage and analyze KPIs.
• Coordinate interviews and manage media requests.
• Draft and distribute statements and responses.
• Assist with budgeting and resource planning for PR activities.

Skills

Strong writing

Verbal communication

Public speaking

Media relations

Strategic thinking

Content creation

Job description

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Global Expedition Training Sdn Bhd – Selangor

The Public Relations (PR) Executive manages an organization's public image by developing strategies, creating content (press releases, social media), coordinating events (conferences, launches), handling media inquiries, building journalist relationships, monitoring media coverage, and managing crisis communications, all to foster a positive reputation with stakeholders and the public. They act as a key link between the company and the outside world, ensuring consistent messaging across all channels. Core Responsibilities

• Strategy & Planning: Develop PR campaigns, set objectives, and create timelines.
• Content Creation: Write press releases, articles, speeches, social media posts, and media kits.
• Media Relations: Build and maintain relationships with journalists, influencers, and media outlets; manage media requests.
• Event Management: Organize and execute promotional events, press conferences, and product launches.
• Reputation Management: Monitor public perception, analyze media coverage, and handle negative publicity or crises.
• Stakeholder Communication: Communicate key messages to the public, partners, and internal teams.
• Reporting: Track and report on PR campaign performance, media mentions, and KPIs.

Key Duties

• Draft and distribute press releases and statements.
• Manage social media content and online presence.
• Coordinate interviews and public speaking engagements.
• Analyze media coverage and competitor activities.
• Manage PR budgets and resources.
• Train company spokespeople.

Where They Work

• In-house for a company (corporate communications).
• At a PR or communications agency.
• Strong writing, verbal, and public speaking skills.
• Relationship-building and networking.
• Strategic thinking and problem-solving.
• Organizational skills and ability to multitask.