Hotel Marketing & Brand Communications Lead

MAGMA HOSPITALITY MANAGEMENT SDN. BHD.; Kuala Lumpur; On-site; MYR 60,000 - 78,000; Full time

Job summary

MAGMA Hospitality Management Sdn. Bhd.

at WOLO KL seeks an Assistant Manager Marketing and Communication to lead integrated marketing campaigns, brand management, and content strategy across social and digital channels. You will collaborate with Sales, Revenue, F&B, and Operations to drive brand visibility, guest engagement, and direct bookings, while overseeing content calendars, marketing collateral, and PR initiatives.

Qualifications

• Diploma or Bachelor’s Degree in Marketing, Communications, Public Relations, Hospitality Management, Business Administration, or related discipline.
• Minimum 3–5 years of relevant experience in marketing, communications, digital marketing, public relations, or hospitality.
• Experience in handling marketing campaigns, brand management, digital platforms, social media, and public relations activities.
• Supervisory or team leadership experience is an added advantage.
• Excellent written and verbal communication skills in English and Bahasa Malaysia.
• Strong understanding of social media platforms, digital marketing strategies, content development, and online reputation management.
• Proficient in Microsoft Office; familiar with Canva and Adobe Creative Suite.
• Knowledge of photography, videography, graphic design, and video editing is an advantage.

Responsibilities

• Develop and oversee integrated marketing communications strategies across channels.
• Lead social media management including Instagram, Facebook, TikTok, and other platforms.
• Plan content calendars, create engaging content, and manage campaign assets.
• Oversee marketing collateral like flyers, banners, brochures, and signage.
• Coordinate campaigns with Sales, Revenue, F&B, Rooms, and Operations.
• Manage events, PR initiatives, and partnerships to boost brand exposure.
• Monitor performance, prepare reports, and optimize for reach and conversion.
• Ensure consistency with brand identity across all campaigns and platforms.

Skills

Digital marketing

Social media management

Content creation

Brand management

Project management

Public relations

Communication skills

Education

Diploma or Bachelor’s Degree in Marketing or related field

Bachelor’s Degree in Communications/Public Relations/Hospitality Management/Business Administration

Tools

Canva

Adobe Creative Suite

Microsoft Office

Job description

MAGMA Hospitality Management Sdn. Bhd.

at WOLO KL seeks an Assistant Manager Marketing and Communication to lead integrated marketing campaigns, brand management, and content strategy across social and digital channels. You will collaborate with Sales, Revenue, F&B, and Operations to drive brand visibility, guest engagement, and direct bookings, while overseeing content calendars, marketing collateral, and PR initiatives.