Growth Product Manager, Crypto & Web3

Bybit; Kuala Lumpur; On-site; MYR 180,000 - 300,000; Full time

Benefits offered by this job

Study Growth Fund

Internal Events

Global Collaboration

Career Advancement

Internal Mobility

Job summary

Bybit is seeking a senior growth/product leader to own activation and retention metrics, drive consumer-facing growth features, and plan large-scale campaigns across its crypto platform. The role emphasizes data-driven experimentation, cross-functional collaboration, and experience with regulated platforms.

Ideal candidates bring 5+ years in growth roles, 2+ years in crypto, and proficiency in SQL/BI tools to analyze and optimize DAU/MAU growth. Multiregional collaboration is expected.

Qualifications

• 5+ years in internet product/growth roles, with at least 2 years at a crypto exchange or Web3 platform.
• Demonstrated ownership of activation/retention metrics with proven results (DAU/MAU growth, retention improvement, etc.)
• Strong consumer-facing product design skills, with 0-to-1 experience in task systems, gamification, or viral growth features
• Proven track record in large-scale campaign planning and execution
• Experience with licensed/regulated platforms, understanding of KYC tiering, geo-restrictions, and product trade-offs under compliance constraints
• Highly data-literate, proficient in SQL/BI tools, capable of designing and analyzing A/B experiments
• Excellent cross-cultural communication skills, comfortable with multi-timezone collaboration

Responsibilities

• Own exchange active user metrics (MAU/Cumulative Transactors), define and execute user activation growth strategies
• Lead consumer-facing growth feature planning and iteration, including task systems, check-ins, rewards stores, and trading incentives
• Plan and operate user campaigns (trading competitions, airdrops, seasonal events), with ability to build campaign platforms or templatized frameworks from 0 to 1
• Continuously optimize activation conversion and retention curves through data-driven approaches (funnel analysis, user segmentation, A/B testing)
• Coordinate cross-functional resources across design, engineering, data, and compliance to drive project delivery
• Monitor industry trends and competitor activities, identify actionable growth opportunities

Skills

Growth metrics ownership

SQL/BI tools

A/B testing

Cross-cultural communication

Product design

Tools

SQL

BI Tools

Job description

Bybit is seeking a senior growth/product leader to own activation and retention metrics, drive consumer-facing growth features, and plan large-scale campaigns across its crypto platform. The role emphasizes data-driven experimentation, cross-functional collaboration, and experience with regulated platforms.

Ideal candidates bring 5+ years in growth roles, 2+ years in crypto, and proficiency in SQL/BI tools to analyze and optimize DAU/MAU growth. Multiregional collaboration is expected.