Gaming Partnerships & Activation Manager
DTL Malaysia Sdn Bhd
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Job summary
realme Malaysia is seeking a Gaming Planning & Partnership Manager to lead the development of its gaming ecosystem, craft engaging campaigns, and drive strategic partnerships with mobile game developers, esports teams, and gaming creators. You will spearhead end-to-end project execution from concept to post-campaign review, collaborating with Local Operations, Sales/Channel, and Marketing teams.
The role requires 3+ years in mobile gaming planning or related fields, fluency in English, Bahasa
Qualifications
- Bachelor's degree or above.
- 3+ years of experience in mobile gaming planning, gaming operations, esports, gaming marketing or related fields.
- Experience in the Malaysia mobile gaming ecosystem is highly preferred.
Responsibilities
- Deep dive into Malaysia's mobile gaming market, esports teams, gaming communities and streamer ecosystem.
- Build and manage realme Malaysia's gaming resource pool, identifying high-potential game developers, esports teams, KOLs and streamers.
- Evaluate, negotiate and secure gaming partnerships and resources to support realme's business objectives.
- Independently develop gaming activation plans covering gaming resource campaigns, new product launch activities, esports / gaming events, gamer engagement and user operations, and streamer / KOL collaborations.
- Develop practical execution plans, timelines, budgets and KPIs.
- Own the full project lifecycle from planning to execution and post-campaign review.
- Work closely with Local Operations, Sales/Channel and Marketing teams to coordinate resources and launch campaigns smoothly.
- Track project progress, manage timelines and budgets, and solve execution issues quickly.
- Build and maintain strong relationships with game publishers, developers, channel partners, esports teams and gaming creators.
- Negotiate gaming-resource partnerships, co-marketing campaigns and joint activations.
Skills
Education
Tools
Job description
realme Malaysia is seeking a Gaming Planning & Partnership Manager to lead the development of its gaming ecosystem, craft engaging campaigns, and drive strategic partnerships with mobile game developers, esports teams, and gaming creators. You will spearhead end-to-end project execution from concept to post-campaign review, collaborating with Local Operations, Sales/Channel, and Marketing teams.
The role requires 3+ years in mobile gaming planning or related fields, fluency in English, Bahasa
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