Marketing Executive, Partnership & Project

5G-Starlink Pte.; Malacca City; On-site; MYR 67,000 - 100,000; Full time

Job summary

5G-Starlink Pte. in Malaysia is seeking a Marketing Executive for Partnership & Project to lead strategic partnerships, negotiate with brands, KOLs, and publishers, and align campaigns with business objectives.

The role involves end-to-end partner management, contract compliance, performance analysis, and cross-team collaboration with Legal, Finance, Marketing, and Operations to drive successful co-marketing initiatives.

Qualifications

• 3+ years in sales or business development roles.
• Fluent written and verbal English and Mandarin.
• Knowledge of online games and esports is a plus.

Responsibilities

• Develop and implement strategic partnership plans aligned with business objectives.
• Secure and manage partnerships with brands, KOL streamers, and game publishers; negotiate commercial models and contracts.
• Create and execute co-marketing campaigns with partners; analyze post-campaign performance and optimize as needed.
• Manage end-to-end partner processes ensuring contract compliance, guidelines, and successful campaign execution.

Skills

Partnerships

Negotiation

Campaign management

Project management

Marketing strategy

Bilingual English/Mandarin

Education

Diploma/degree in Business/Marketing/Communication

Job description

Marketing Executive, Partnership & Project

About the job Marketing Executive, Partnership & Project

Job Description

• Develop and implement strategic partnership plan that inline with business objectives.
• Secure and manage partnership with different stakeholders, like brands, KOL streamers, game publisher and etc. Negotiate commercial models, contractual agreements and post service performance assessment and optimization need to achieve common goals.
• Recommend and execute co-marketing campaigns with partners; identify compelling propositions, develop brand propositions with strong potential and analyze post-campaign performance. Proactively assesses, clarifies and validates partner needs on an on-going basis.
• Manage all processes from start to finish for each partner. To ensure compliance of all parties such as contracts, guidelines and executions are done to ensure the success of the campaign.
• Evaluate and adapt relevant business models through partnership/sponsorship.
• Streamline internal and external process flow for efficiency, and provide regular updates to internal stakeholders including but not limited to Legal, Finance, Marketing, Operations and other teams.
• Demonstrate keen understanding of the market and forecast future trends together with new business opportunities in all partners; i.e. emerging concepts, user behavior and new features.
• Analyze and present partnership report on timely basis, including insights useful for improving future campaign.

Job Requirement

• At least 3 years' working experience in a sales or business development roles.
• Diploma/Degree in Business Studies/Communication/Marketing or related discipline.
• Fluent in written and verbal communication skills for both English and/or Mandarin
• Knowledge in online game and e-sport.
• Strong commercial understanding and business acumen.
• Experience in negotiation, plan/execute marketing campaigns and project management.
• Presentation and analytic skills.
• Creative and proactive in search of new partnership ideas.