Events & Partnerships Lead — Brand Activations

CARSOME Sdn Bhd

Petaling Jaya

On-site

MYR 67,000 - 100,000

Full time

14 days+

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Job summary

CARSOME Sdn Bhd in Malaysia is seeking a proactive Executive, Events & Partnerships to support planning, execution and coordination of brand activations, roadshows and partner initiatives. You will work closely with the Assistant Manager to deliver seamless events and manage partner relationships.

The role requires a Bachelor’s degree in Marketing or related field and 3–5 years in events, partnerships or experiential marketing.

Qualifications

  • Bachelor’s degree in Marketing, Business, Communications, Event Management, or a related field.
  • 3-5 years of experience in events, partnerships, experiential marketing, or business development roles.
  • Proven experience managing multiple projects simultaneously in fast‑paced environments.
  • Strong communication, negotiation, and stakeholder management skills.
  • Organised, proactive, and able to work independently while collaborating effectively with teams.
  • Willingness to travel and work flexible hours, including weekends or public holidays, when required.

Responsibilities

  • Support the planning and execution of internal and external events, including brand activations, roadshows, media launches, and customer‑facing initiatives.
  • Assist with event logistics such as vendor coordination, timelines, budgets, permits, inventory, and on‑ground execution.
  • Work closely with design, content, and social teams to support event creatives, collaterals, and amplification plans.
  • Assist in tracking event KPIs, compiling post‑event reports, and documenting learnings for future improvements.
  • Maintain and update databases for event vendors, venues, suppliers, and production partners.
  • Assist in identifying and coordinating with potential and existing partners, including corporates, marketing collaborators, and referral partners.
  • Support the execution of co‑branded campaigns, partnerships activations, and referral or reward programmes.
  • Assist with preparing partnership decks, proposals, tracking sheets, and performance reports.
  • Supporting the internal communications with teams such as Retail, Commercial, Design, Content, Legal, and Finance to ensure smooth execution of partnership initiatives.

Skills

Communication
Negotiation
Stakeholder management

Education

Bachelor's degree in Marketing or related field

Tools

CRM tools
Referral platforms
Event management systems

Job description

CARSOME Sdn Bhd in Malaysia is seeking a proactive Executive, Events & Partnerships to support planning, execution and coordination of brand activations, roadshows and partner initiatives. You will work closely with the Assistant Manager to deliver seamless events and manage partner relationships.

The role requires a Bachelor’s degree in Marketing or related field and 3–5 years in events, partnerships or experiential marketing.

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