FMCG Digital Marketing & Campaign Lead

Dynamic Transforms Sdn Bhd; Batu Caves; On-site; MYR 36,000 - 60,000; Full time

Benefits offered by this job

Medical insurance

Dental coverage

Parking bonus

Medical check-up

Company trip

Team activities

Job summary

Dynamic Transforms Sdn Bhd is seeking a driven Marketing Specialist to plan, execute, and optimize digital campaigns across multiple platforms. You will create engaging content including posts, videos, product photography, and copy while managing brand communication.

You will monitor performance with analytics tools, prepare monthly reports, and collaborate with sales, export, and product teams for local and international campaigns. Stay ahead of trends in FMCG/food marketing.

Qualifications

• Minimum 1 year of experience in social media marketing, content creation, or digital marketing (FMCG or food industry preferred).
• Bachelor's Degree in Marketing, Communications, Business, Digital Media, or related field.

Responsibilities

• Plan, execute, and optimize digital marketing campaigns across Facebook, Instagram, TikTok, LinkedIn, Google, and other digital platforms.
• Create engaging content, including social media posts, videos, product photography, and marketing copy.
• Manage the company's social media accounts and maintain consistent brand communication.
• Monitor digital marketing performance using analytics tools and prepare monthly reports.
• Work closely with sales, export, and product teams to develop marketing campaigns for both local and international markets.
• Coordinate product launches, promotional campaigns, exhibitions, and seasonal marketing activities.
• Manage website content and ensure product information is updated.
• Stay updated on digital marketing trends, competitors, and consumer behaviour in the FMCG and food industry.
• Liaise with external agencies, designers, photographers, influencers, and media partners when required.

Skills

Social media marketing

TikTok content planning

Content creation

Analytics

Campaign optimization

Education

Bachelor's Degree in Marketing/Communications

Tools

CapCut

Canva

Adobe Premiere Pro

Job description

Dynamic Transforms Sdn Bhd is seeking a driven Marketing Specialist to plan, execute, and optimize digital campaigns across multiple platforms. You will create engaging content including posts, videos, product photography, and copy while managing brand communication.

You will monitor performance with analytics tools, prepare monthly reports, and collaborate with sales, export, and product teams for local and international campaigns. Stay ahead of trends in FMCG/food marketing.