Executive - Marketing (80098)

Sunway Education Group; Iskandar Puteri; On-site; MYR 67,000 - 100,000; Full time

Job summary

Sunway-TES (JB) is seeking an Executive – Marketing to drive student enrolment through effective marketing and outreach initiatives. The role involves developing and maintaining strong relationships with school counsellors and educators, coordinating school visits and events, and promoting the college’s programmes to prospective students and parents.

Plan and execute marketing and recruitment activities, conduct school visits and information sessions, and deliver engaging presentations to

Qualifications

• Diploma or Degree in Marketing, Communications, Business, or related field.
• 1–3 years of marketing, student recruitment, or education-related field.
• Excellent communication and presentation skills.
• Outgoing personality with strong interpersonal skills.
• Able to travel and work on weekends when required for events.
• Proficiency in Microsoft Office and social media platforms.

Responsibilities

• Plan and execute marketing and recruitment activities to achieve enrolment targets.
• Conduct school visits, education fairs, and information sessions to promote programmes.
• Deliver engaging presentations to students, parents, and school representatives.
• Follow up on leads and maintain recruitment records and reports.
• Engagement with school counsellors and partners to develop collaborations for events.
• Organise and coordinate school-related events such as open days, workshops, and student experience days.
• Work with marketing to develop promotional materials and digital content, and support social media campaigns.

Skills

Communication

Presentation

Interpersonal

Organisational

Multitasking

Team player

Initiative

Education

Diploma or Degree in Marketing/Communications/Business

Tools

Microsoft Office

Social media platforms

Job description

Sunway-TES (JB) is seeking an Executive – Marketing to drive student enrolment through effective marketing and outreach initiatives. The role involves developing and maintaining strong relationships with school counsellors and educators, coordinating school visits and events, and promoting the college’s programmes to prospective students and parents.

KEY RESPONSIBILITIES:

Plan and execute marketing and recruitment activities to achieve enrolment targets.

Conduct school visits, education fairs, and information sessions to promote the institution’s programmes.

Deliver engaging presentations to students, parents, and school representatives.

Follow up on leads and maintain accurate recruitment records and reports.

2. Engagement with School Counsellors and Partners

Build and maintain strong relationships with school counsellors, teachers, and key stakeholders.

Serve as the main point of contact for partner schools regarding student recruitment activities.

Develop collaboration opportunities with schools for career talks, workshops, or student visits.

3. Event Planning and Coordination

Organise and coordinate school-related events such as open days, workshops, competitions, and student experience days.

Manage logistics, vendors, and marketing materials to ensure smooth event execution.

Support internal and external events to enhance brand visibility and engagement.

4. Marketing & Communications Support

Work closely with the marketing team to develop promotional materials and digital content for recruitment campaigns.

Support social media campaigns and other marketing initiatives targeting prospective students.

Monitor and evaluate the effectiveness of marketing and recruitment activities for continuous improvement.

REQUIREMENTS/ PERSON SPECIFICATIONS:

Diploma or Degree in Marketing, Communications, Business, or related field.

1 to 3 years of experience in marketing, student recruitment, or education-related field (fresh graduates are encouraged to apply).

Excellent communication and presentation skills.

Outgoing personality with strong interpersonal skills to engage students and school stakeholders.

Able to travel and work on weekends when required for events.

Proficiency in Microsoft Office applications and social media platforms.

Strong initiative and self-motivation.

Good organisational and multitasking abilities.

A team player with a collaborative attitude.

Passionate about education and student engagement.

We appreciate the interest of all applicants for this position. Please note that only shortlisted candidates will be contacted.