Executive - Advertising & Promotion

IOI Mall Kulai; Kulai; On-site; MYR 39,000 - 73,000; Full time

Job summary

IOI Mall Kulai is seeking a Marketing Promotions professional to develop and execute advertising strategies, coordinate with agencies for production, and ensure branding consistency across campaigns.

The role involves identifying promotional opportunities, driving mall footfall, and managing A&P income from promotion spaces and panels. Candidates should have 2+ years in advertising or event management and strong communication in English and Bahasa.

Qualifications

• Degree/diploma in mass communications, marketing or related discipline.
• Minimum 2 years in advertising, promotions, or event management.

Responsibilities

• Develop and execute effective advertising strategies.
• Work with advertising agencies for production of marketing and advertising materials.
• Ensure advertising standards align with mall branding and corporate identity.
• Identify and plan advertising and promotion projects to increase footfall to the mall.
• Achieve monthly A&P income from promotion spaces and advertising panels.
• Seek partnerships for advertising and promotional campaigns.
• Prepare monthly A&P income and expense reports.
• Monitor and compile press coverage of the mall and competitors.
• Maintain inventory of promotional materials.
• Coordinate with VMD on publicity requirements.
• Coordinate with customer service on event requirements and coordinations.

Skills

Advertising

Promotions

Event management

Communication

Education

Degree in Mass Communications / Marketing

Job description

Develop and execute effective advertising strategies.

Work with advertising agencies for production of marketing and advertising materials.

Ensure advertising standards align with mall branding and corporate identity.

Promotions

Identify and plan advertising and promotion projects to increase footfall to the mall

Achieve monthly A&P income from promotion spaces and advertising panels.

Seek partnerships for advertising and promotional campaigns.

Ensure smooth implementation and coordination of promotional activities.

Administrative Duties

Prepare monthly A&P income and expense reports.

Monitor and compile press coverage of the mall and competitors.

Maintain inventory of promotional materials.

Coordinate with Visual Merchandising Department (VMD) on publicity requirements.

Coordinate with customer service on event requirements and coordinations.

Job Requirements:

Degree or Diploma in Mass Communications, Marketing or related discipline

Minimum 2 years in advertising, promotions, or event management (preferably in retail or malls)

Strong communication (written and oral in both English and Bahasa) & excellent interpersonal skills

Result oriented, proactive and a team player.

Willing and able to work on weekends and public holidays to support events, promotional activities, and mall campaigns when required.

Possess own transportation and able to commute to Bandar Putra, Kulai, Johor.

Retail & Consumer Products 101-1,000 employees

Spanning 600,000 sq. ft., IOI Mall Kulai is a vibrant, three-level lifestyle destination offering F&B, fashion, electronics, groceries, and wellness services. Opened in 2001, it has grown to become a household name and continues to evolve through phased upgrades while maintaining high service standards. With 260,000 sq. ft. of event and roadshow space, the mall provides dynamic career opportunities in retail, operations, and customer experience for those eager to grow and make an impact.

Spanning 600,000 sq. ft., IOI Mall Kulai is a vibrant, three-level lifestyle destination offering F&B, fashion, electronics, groceries, and wellness services. Opened in 2001, it has grown to become a household name and continues to evolve through phased upgrades while maintaining high service standards. With 260,000 sq. ft. of event and roadshow space, the mall provides dynamic career opportunities in retail, operations, and customer experience for those eager to grow and make an impact.