Enterprise ICT GTM Specialist for Solutions

CelcomDigi Bhd; Petaling Jaya; On-site; MYR 120,000 - 180,000; Full time

Job summary

CelcomDigi Bhd is seeking a Product GTM Specialist within Enterprise Business to drive commercialisation and go-to-market of ICT solutions across Connectivity, Cloud, Cybersecurity, IoT, and Data & AI. You will bridge Product, Commercial, Sales, and Marketing to ensure solutions are structured for market adoption and positioned for success.

Key responsibilities include developing commercial constructs, defining GTM strategies, and creating enablement materials to accelerate adoption.

Qualifications

• 4–7 years of hands-on experience in commercialisation and GTM, with end-to-end ownership from concept to market.
• Ability to navigate internal governance forums and obtain approvals.
• Direct experience working with Product, Commercial, Sales, or Marketing teams in a GTM capacity.

Responsibilities

• Develop and own commercial constructs for ICT solutions — pricing, bundling, and positioning.
• Define and execute GTM strategies and launch plans across multiple LOBs.
• Create enablement materials for Product, Commercial, and Sales teams (playbooks, pitch decks, narratives).
• Shape solution narratives and thought leadership content for customer-facing assets and events.
• Drive marketing activations and event marketing with Marketing to ensure consistent positioning.
• Track GTM performance, identify gaps, and drive adoption and revenue impact.
• Collaborate across Product, Commercial, Sales, and Marketing to align outcomes through influence.
• Integrate offerings across Connectivity, Cloud, Cybersecurity, IoT, and Data & AI into cohesive bundles.
• Support Product Teams in translating capabilities into market-ready offerings.
• Provide market-driven insights to guide product teams.

Skills

GTM execution

Cross-functional collaboration

Market strategy

Stakeholder management

Influence without authority

Product GTM coordination

Job description

CelcomDigi Bhd is seeking a Product GTM Specialist within Enterprise Business to drive commercialisation and go-to-market of ICT solutions across Connectivity, Cloud, Cybersecurity, IoT, and Data & AI. You will bridge Product, Commercial, Sales, and Marketing to ensure solutions are structured for market adoption and positioned for success.

Key responsibilities include developing commercial constructs, defining GTM strategies, and creating enablement materials to accelerate adoption.