Email Marketing Ops Pro - Remote & Data-Driven Campaigns

Informa Group; George Town; In loco; MYR 60.000 - 90.000; Tempo pieno

Vantaggi offerti da questo lavoro

Private medical cover

Birthday leave

Walk the World charity day

LinkedIn Learning access

Descrizione del lavoro

Informa TechTarget seeks an Email Marketing Operations Specialist to support and optimize campaigns across multiple shows and platforms from its Penang office. You will manage hands-on email marketing execution, QA, scheduling, and reporting while driving data-driven improvements to campaign performance.

The role requires 3–5 years of B2B marketing experience, with strong proficiency in Marketo and Salesforce, plus excellent project management and cross-team collaboration skills.

Competenze

• Bachelor's degree in Marketing, Business, or a related field.
• 3–5 years of B2B marketing experience.
• Hands-on expertise with Marketo and Salesforce.
• Exceptional project management skills with ability to manage multiple initiatives.
• Proficiency in marketing and analytics tools, especially Salesforce and Marketo.
• Excellent communication and collaboration skills.
• Strong attention to detail and commitment to quality assurance.

Mansioni

• Build, schedule, and deploy marketing emails as assigned.
• Conduct QA of email campaigns and ensure accuracy of links, dates, imagery, CTAs, and formatting.
• Maintain email calendars and coordinate send schedules with Marketing Managers.
• Deliver regular reporting and insights on email performance and audience engagement.
• Lead data-driven experiments, A/B testing, and analyses to improve campaign effectiveness.
• Provide actionable recommendations to improve marketing effectiveness.

Conoscenze

Project management

Marketing analytics

Stakeholder collaboration

Communication

Formazione

Bachelor's degree in Marketing, Business, or related field

Strumenti

Marketo

Salesforce

Descrizione del lavoro

Informa TechTarget seeks an Email Marketing Operations Specialist to support and optimize campaigns across multiple shows and platforms from its Penang office. You will manage hands-on email marketing execution, QA, scheduling, and reporting while driving data-driven improvements to campaign performance.

The role requires 3–5 years of B2B marketing experience, with strong proficiency in Marketo and Salesforce, plus excellent project management and cross-team collaboration skills.