Education Counsellor (AMU)

Cyberjaya; Subang Jaya; On-site; MYR 46,872 - 71,424; Full time

Job summary

Cyberjaya Education Center seeks an Education Counsellor to engage with school counsellors, manage prospective student pipelines, and coordinate communications among stakeholders in local and international markets. You will support digital recruitment, participate in education fairs and outreach events, and help implement recruitment strategies while tracking leads and conversions.

The role requires travel, flexibility for evenings or weekends, and strong multilingual communication in English,

Qualifications

• Strong communication and interpersonal skills.
• Proficiency in English, Chinese and Malay.
• Familiarity with digital platforms and CRM systems.
• Willingness to travel and have own transport.
• Experience in student recruitment or higher education marketing.

Responsibilities

• Engage with school counsellors and agents; provide updates, product knowledge and training.
• Handle inquiries via email, calls, online consultations and digital platforms.
• Support students through applications, visas and enrollment processes.
• Track leads, conversions and campaign performance; report on results.
• Represent the institution at education fairs, virtual events and school visits.
• Assist in market expansion planning with insights into opportunities.
• Support strategy execution, data reporting and lead management.

Skills

Communication skills

Interpersonal skills

Multilingual (English, Chinese, Malay)

Education

Bachelor's degree in Marketing/Business/Communications or related field

Tools

CRM systems

Job description

The Education Counsellor plays a key role in engaging with school counsellors, managing prospective student pipelines, and ensuring smooth communication between stakeholders. The role involves international and local market engagement, digital recruitment support, education fairs and contributing to the overall success of student recruitment strategies.

Key Responsibilities

• Manage and strengthen relationships with school counsellors & agents, ensuring timely updates, product knowledge, and training.
• Handle incoming student inquiries through email, calls, online consultations, and digital platforms.
• Provide end-to-end support to students on application, visa, and enrollment processes.
• Track and report on student leads, conversions, and overall campaign performance.
• Represent the institution at education fairs, virtual events, schools visit and outreach activities.
• Provide insights into emerging market opportunities and assist in market expansion planning.
• Support the line manager with strategy execution, data reporting, and lead management.
• Plan and execute corporate marketing initiatives targeting working adults, including establishing collaborations with companies to drive student enrolment for AMU programmes.
• Perform other duties as assigned to support the overall recruitment function.

Skills and Experiences

• Bachelor’s degree in Marketing, Business, Communications, or a related field.
• Strong communication and interpersonal skills, with proficiency in English,Chinese and Malay.
• Familiarity with digital platforms, CRM systems, and online communication tools.
• Culturally sensitive, proactive, and results-driven.
• Possess own transport and be willing to travel.
• Flexible to work evenings, weekends, or during school events as required.
• Ability to work independently while meeting assigned KPIs and target goals.
• Prior experience in student recruitment, higher education marketing, or agent management.
• Proven ability to analyze market trends and identify opportunities for international/local growth